First, the nature of the media is also to set up stalls.
Since the media is an online stall, it attracts traffic by creating content, transforms it, and sells goods to online users to earn income. The stall is an offline mode, and the place where people pass is traffic. Selling goods to them and making profits are two forms, but the scenes are different and the essence is exactly the same. The combination of online and offline (online to offline) can complement each other and achieve the best results.
Second, stalls can produce content from the media.
The core of self-media is creating content, which is also a big difficulty, but setting up a stall can just solve this problem, and it will be released today and tomorrow, and the content is continuous, which is very beneficial to the designer's design. How to output content? You can shoot short videos (Duan Zi, Vlog, popular science) or broadcast live.
In short, it doesn't matter if you change your mind and don't make money. Producing high-quality content is actually enough.
Third, stalls can drain the media.
Ask customers to add a WeChat (private domain traffic) in front of the booth, or pay attention to the self-media account, and convert it from offline to online, so as to facilitate long-term secondary development in the future and turn offline short-term transactions into long-term business.
Setting up a stall requires self-media thinking
Everyone scrambled to set up a stall. How can we make money? Teacher Lu Zhanka said that it is difficult to set up a memorial archway first, and you must be able to write advertising copy first:
For example, those who sell sunglasses can't stop the sun and fashion. Selling pies or eggs: Can I afford the pies painted by your boss? Fired: It's better to fire yourself than others. Selling children's toys: Let the world have no childhood regrets. Selling children's books: other people's children started here. Fruit and juice seller: No matter how hard it is this year, it will be sweet to have me. What should I do if I don't have some knowledge from the media?
In addition, pushing the land is not simply making money by selling goods. With self-media thinking, there are actually many ways:
Sucking powder, adding customers to WeChat or asking him to pay attention to self-media account recruitment (WeChat business thinking) training (teaching others to set up stalls, giving lectures online and offline), short video stall (taking Vlog), live broadcast stall (online and offline linkage) and self-media stall seem to be two unrelated things. Unexpectedly, they are so closely linked that different thinking determines different ways out. Who was the first person in China from the media? I believe many people from the media can't stand it!