With consumers' increasing understanding of platinum jewelry and the general improvement of the appreciation taste of a new generation of consumers, the market demand for platinum jewelry with profound emotional connotation and unique design is getting stronger and stronger, while the proportion of ordinary platinum jewelry lacking characteristics is gradually decreasing, thus affecting the sales of platinum.

In the wedding market, we can find that the consumption of platinum wedding accessories has gradually evolved from the form of rings, including a full range of products, including necklaces, bracelets, bracelets, earrings and so on. It is expected that the platinum wedding jewelry set will lead a new round of consumption boom in the future.