1. The so-called "graphic design" refers to the design activities in the graphic space, which mainly involves the design of each graphic design element in the two-dimensional space and the layout design of the combination of these elements, including font design, layout, illustration and photography. The core of all these contents is to convey information, guidance and persuasion, and its expression is achieved by modern printing technology.

2. The word "graphic design" in English was used by American William Addison Dwiggins in 1922. Its main function should be to mobilize all plane factors and achieve the purpose of accurate visual communication. 3. Three basic principles of graphic design: creative programs are not only accomplished by skilled hands, but all creative designs must be achieved by the concerted efforts of the brain, heart and hands; Master reliable skills first, and then enlighten yourself; Man is the highest embodiment of the higher spirit or the source of life "which he is endowed with the ability to complete and express". 4. Four basic printing methods: relief printing, intaglio printing, lithographic printing and stencil printing (or "stencil printing"). )

5. The earliest human characters include three basic types, namely Sumerian cuneiform, Egyptian hieroglyphics and China Oracle Bone Inscriptions.