The user group of app platform is targeted at young and tasteful fashion women, and the product design style is unique and unique, which is deeply loved by young women.

2. The activities of the platform are rich in content.

Different from many shopping apps, the activities are rich in content, in addition to shopping, there are points redemption, points activities, free activities and so on.

3. Abundance of platform thinking

From the improvement of traditional e-commerce platform thinking, in order to avoid singleness, we introduce the concept of all-round opening of various activities, increase the richness and user experience of finding app platforms, change traditional concepts, enhance user experience, and achieve the goal of truly taking users as the core.

4. Integrated platform activities

In addition to cash settlement, there are also ways to obtain goods through activities such as point redemption on the app platform, which can achieve multi-channel acquisition from the user's point of view and increase interest. This is a process of re-innovation.