The competition in the jewelry market is very fierce. How to meet the needs of consumers for innovation and change is a problem faced by jewelers, and innovation is a sharp weapon for survival and development. In recent years, various new technologies and designs for jewelry inlay have emerged in an endless stream, and new products such as 3D hard gold, ancient gold and 2020 5G hard gold have appeared in gold ornaments.
Jewelers are aiming at new products. Recently, some jewelers have turned their attention to enamel and gold ornaments. Enamel is a granular or powdery glaze, and its main chemical composition is silica glass and a small amount of binder, cosolvent and colorant. It is a glassy substance formed after melting and cooling on a metal carrier. Enamel process is a process of treating metal, then igniting enamel glaze and then firing at high temperature.
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The firing temperature is 720 ~ 750℃, which is lower than the melting point of precious metals. The main techniques are cloisonne enamel, through-tire enamel, chisel-tire enamel and painted enamel. Enamel jewelry is jewelry coated with enamel glaze on metal carriers (tire bottom) such as gold, silver and copper. She is both fresh and traditional jewelry. The reason why she is fresh is because it is rare in the jewelry market.
The development of jewelry market in China is only 30 years, which belongs to the primary stage. Market propaganda and consumers' cognition make the function of jewelry emphasize value more. Many people regard jewelry as a substitute for wealth, and their consumption concept is biased towards value and collection. This is the characteristic of rare and precious natural gems. For decades, diamonds, emeralds, rubies, emeralds and other precious stones have sold well, and consumers have focused on high-quality products.