In order to ensure the smooth progress of activities, it is usually necessary to make an activity plan in advance, which is formulated for an activity, including detailed rules and steps for the implementation of specific actions. How to write an activity plan to play a better role? The following is the 520 jewelry activity plan I have compiled for you. Welcome to read the collection.

520 Jewelry Activity Plan 1 I. Activity Time

May 20th (Monday x)-xx (Monday X).

Second, the theme of the event

Destined to buy at x520 Carnival.

III. Contents of activities

1, shopping to send a romantic mood

During the activity, buy roses with a total price exceeding X yuan on X day (gold ornaments with a total price exceeding X yuan), and give a piece of affectionate chocolate (worth X yuan) or roses with a value of X yuan.

On the same day, the accumulated shopping is over X (gold jewelry is over X), and the cash coupon of Laoshu Coffee is given X yuan. (Gifts are not enjoyed repeatedly, only one invoice is allowed. )

2, true confession, romantic hand in hand

During the activity, X-Broadcast opened an on-demand hotline, and couples can express their feelings to him or her through the form of true feelings. You can order a song for your beloved, or you can walk into our recording studio and sing a song for your beloved. We can play it for you regularly. Studio X is a simple recording studio. As you can imagine, when you walk into X hand in hand with your beloved, it is a romantic and emotional thing to broadcast your unspeakable confession and the love song you sang or requested for your beloved on the internal broadcast.

Step 3 create an atmosphere

During the activity, all the music in the store played some love songs and X's Valentine's Day promotion activities, and from time to time sent X's blessings to lovers all over the world, reminding people who walked into X that Valentine's Day is coming, and they should choose a souvenir for their loved ones, thus promoting sales during the activity.

Fourth, the activities of publicity.

1. Television, radio, newspapers and publicity

2. SMS promotion

3. Activity stop sign

Verb (abbreviation of verb) cost budget

1. Gift fee: estimated at X million yuan (flowers/chocolates estimated at X/ day, set meal estimated at X/ day)

2. SMS fee: X yuan

3. Other expenses: X yuan

520 Jewelry Activity Program II Activity Theme:

Silent years-true love lasts forever

Activity time:

20xx May 20th

Location:

Storefront and surrounding areas

Subject description:

The theme highlights the grand theme of online Valentine's Day, in which jewelry stores send warm and romantic service wishes to customers.

Activity purpose:

It focuses on warmth, romance, carnival and game activities, which is in line with the trendy theme of online Valentine's Day. Close the relationship between the company and new and old owners and customers, establish the company's reputation and enhance customers' recognition of the company. Establishing activities during the online Valentine's Day affects the strong brand of the store. Through this activity, the company's image and social reputation will be further enhanced.

Specific activity plan 1: I will be happy when I enter the door.

On the day of the event, all former 10 shoppers presented a diamond ring worth 688 yuan;

And on the day of the event, the price of 68 yuan 100 lucky draw gold ring is limited regularly;

Send a rose.

Specific activity plan II: Table Tennis Exhibition Competition

Theme: The Secret of Attraction

Award: Most Attractive Award

Organization: Four groups of lucky couples/families were randomly selected from all the people on site. One person in each group is responsible for sucking table tennis from one place to another with a straw, and the other person is responsible for holding a tray or a small basket to hold the sucked table tennis for three minutes. The couple/family who smokes the most is the winner. The competition is divided into two rounds, with four groups in each round, and the winner can get the most attractive prize.

Reward mechanism: the winner can get exquisite diamond ornaments issued by the company.

Specific activity plan 3: the lady covers the red hijab and binds the man.

Theme: Our love is so tacit.

Awards: Best tacit lover award

Organization: Four couples or lovers were randomly selected. The lady covered her head with a red hijab and tied a bow tie for the masked man. Anyone who peeks is considered to be against the law. The winner is the fastest to cancel the game and the best to play. The competition is divided into two rounds, with four pairs in each round, and the winner can win the best tacit lover award.

Competition supervision: on-site customer registration or random selection.

Reward mechanism: the winner can get exquisite diamond ornaments issued by the company.