Many friends' inquiries are about how to open a shop, what to sell to make money, what to sell best, and what to sell best on Taobao. What does Taobao sell to make money? What is the most profitable thing to sell online? Wait ~ Oh, what's the best thing to sell in Taobao? Let's look at a statistical table first.
I. Distribution of Taobao shops
By the end of August 2005, there were 1 176260 stores in Taobao.com. Among them, five diamond 1 1 store, four diamond 90 store, three diamond 4 18 store, two diamond 1532 store and one diamond 4408 store. There are 5,963 families with five hearts, 969 families with four hearts1family, 22,986 families with three hearts, 46,535 families with two hearts and 29,200 families with one heart; There are 55,426 heartless families. Taobao * * * has 8 million items, with an average of 45.3 items per store. Now about 650 stores in Taobao join this big family every day. Judging from the above data, it is very easy to open a shop in Taobao, but it is not easy to make diamonds.
Second, the survival status of Taobao stores
6459 diamond shops, accounting for 3.66% of the total; Heartless shops account for 3 1.4% of the total number of Taobao shops, including newly opened shops, but most of them are old shops. It seems that these people just put some goods on them and don't really care about running the store. Shops below level 2131161home, accounting for 74.4%. It seems that most Taobao shops are depressed, and there are more shops and more goods, which is not terrible. As long as we make our own characteristics and operate with care, we will certainly succeed.
Third, what is the best selling of Taobao? Let's have a look.
(1) In terms of the number of shops, the least number of shops is residential/shops/office buildings, only118; The second to fifth are 947 pieces of office equipment and consumables respectively; Infants/pregnant women,1186; Cars/motorcycles/bicycles 1509, household electronic appliances 160 1. The lack of shops reflects that such goods are not easy to sell, resulting in too few shops. It can also be seen that this kind of goods is not suitable for online sales.
(2) In terms of the number of diamond shops, the least diamond shops are 3 rental houses/shops/office buildings, followed by 12 office equipment and consumables, 36 cars/motorcycles/bicycles, 54 pets and supplies, 56 musical instruments/stars/handicrafts and 57 household electronic appliances. The lack of diamond shops means that these items are not easy to sell (the lack of shops is also one of the reasons).
Fourth, what is the best thing to sell in Taobao?
(1) In terms of the number of shops, the largest number of shops is women's wear/women's boutique/children's wear, with 35,434 shops, ranking first; The second to fifth places are: cosmetics/perfume/skin care products,18277; Jewelry/watches/glasses,18182; Daily use/household appliances/food/logistics,11795; Computer network and related equipment 1 1057, and the number of such goods stores accounts for 53.8% of the total. The above data shows that this kind of goods are very popular and have a market in Taobao, and it also shows the fierce competition of this kind of goods.
(2) In terms of the number of diamond shops, cosmetics/perfumes/skin care products account for the most, 10 15, accounting for 5.6% (referring to the proportion in this kind of goods, the same below); 983 women's wear/ladies' boutique/children's wear, accounting for 2.8%; There are 776 virtual objects/game equipment/game surroundings, accounting for17.5%; Jewelry/watches/glasses, 50 1, accounting for 2.8%; Daily use/household appliances/food/logistics, 37 1, accounting for 3. 1%. It is not difficult to see that virtual goods/game equipment/games are the best sellers, diamonds are the easiest to get, and diamond shops account for as much as 17.5%! There are 8 five diamond shops, accounting for 72.7% of the total number of five diamonds! ! The number of four drills and three drills is the largest! ! Heartless shops only account for 16% of this category, far lower than the heartless shops' 3 1.4%, and the lowest in Taobao! !
(3) Is there anything else that sells best? Woman! !
Look at the shops that have direct contact with women: women's wear/boutique women's wear/children's wear, cosmetics/perfume/skin care products, jewelry/watches/glasses, handbags/shoes and hats/children's accessories, and baby/pregnant women's products. The total number of these five types of shops is 8020 1, accounting for 45.5%; Among these five categories of goods, * * * has 2,822 diamond shops, accounting for 43.7% of all diamond shops. More than 70% registered users of Taobao are women. Through these figures, we can easily see that women-related products are the best sellers in Taobao, and the market for women's products here is very huge. So, if you set up a shop around women, serve women, and mainly serve women, then your shop has been half successful!