1. Chow Tai Fook introduced:
Chow Tai Fook (stock code: 1929) is the largest jewelry company listed in Hong Kong, mainly engaged in Chow Tai Fook brand jewelry, jade and gold ornaments. Is a comprehensive operation enterprise integrating raw material procurement, production design and retail service, and is the most famous and largest jewelry brand in China.
2. The brand culture of Chow Tai Fook:
(1) has become the most trusted Asian jewelry brand in the world.
(2) Sincerity and eternity
(3) Gratitude, initiative and innovation
(4) Science and Humanities
(5) Sincerity, diligence and pragmatism
(6) Fashion, professionalism and friendliness
(7) On the basis of store expansion, integrate the strength of brand, culture and social responsibility.
(8) Inheritance of etiquette and law, inheritance of virtue and enjoyment of well-being.
3. Leofoo said:
Since its birth, Leofoo Brand has taken "creating value and inheriting true love" as its corporate mission and "making everyone who owns Leofoo jewelry feel happy and respected" as its corporate development vision, specializing in the design, production and management of diamond inlays and other jewelry. The national headquarters is located in Shenzhen, coordinating the national market development and franchise store operation management. Leofoo Jewelry has been deeply involved in the mainland market, with more than 3,000 brand stores all over the country. Leofoo Jewelry, which has an independent product research and development team and a large diamond inlay factory, has won the reputation of "inlay expert" in the industry for its high-quality products, innovative design and low-cost product supply.
4. Brand culture in Leofoo:
(1) corporate mission: create value and inherit true love.
(2) corporate vision: Let everyone who owns Leofoo jewelry feel happy and respected.
(3) Values: honesty, responsibility and cooperation * * * win-win.
(4) Honesty: Sincere in heart and trusting others externally.
(5) Responsibility: Be responsible for others, yourself, family, company and society.
(6) Cooperation: mutual understanding, mutual tolerance, mutual support and common progress.
(7)*** Win: Join hands and * * * create brilliance together.
(8) Business philosophy: customer first, value first, mutual benefit and win-win.