It means that the ability to operate customers has become one of the core competencies of enterprises and brands.

In the era of digital economy, the core goal of enterprises is to truly attach importance to and own the most valuable asset "customers" from the height of property rights, and constantly improve their ability to create more value for each customer.

In the era of mobile Internet, merchants can directly reach consumers through WeChat, Weibo, Aauto Quicker, Tik Tok and other tools, forming "private domain traffic", which means that merchants are no longer just tenants of a certain platform, but own their own houses and property rights.