1, cross-border e-commerce myth brand Anker

Anker: A mobile power brand rising from Amazon, known as "Anker" mode in the industry, mainly establishes R&D supply chain support in Shenzhen by establishing overseas warehouses. Anker founder Yang Meng gave up the invitation of Google engineers to start a business in China and set up stores on ebay and Amazon. Anker, as an independent brand, is directly operated. At present, its key markets are North America, Europe, Japan and China, and its business covers the whole world. A number of products are in the forefront of the global mainstream online markets such as Amazon and Yi Bei; And it can maintain a sales growth rate of 2-3 times every year, becoming the most successful global brand example.

Haiyi shares currently have several brands:

USB charging brand Anker (founded in 12)

Established "Eufy" smart home appliance brand (founded on 20 16)

Automobile intelligent terminal brand "ROAV" (founded on 20 16)

2、BESTEK

BESTEK is the brand of Guangdong Baishitai E-commerce Co., Ltd., which is a typical model of successful factory transformation. Look at what honors you have won in recent years.

In 20 14, the brand won the first place in the frequency conversion power list and became a high-quality seller of Amazon.

In 20 15, Amazon won the "quality seller" of the "global store opening" seller summit.

In 20 16, Amazon won the "customer first" award of the "global store opening" seller summit.

On 20 16 12, Xu Xinhua, chairman of Pepsi-Thai, was awarded the title of "Top Ten Leading Figures in Cross-border E-commerce Industry in Guangdong Province".

3. Ou Kai-a brand of high-quality mobile power.

Aussie International is a cross-border e-commerce company in China's high-quality brand supply chain. Its sales channels have covered more than 200 countries and regions around the world, and it has its own channel brands such as efox series websites and coolicool websites. Its brand Aukey is a very representative product.

4. Tanvis

Taking Huaqiang North as the starting point, export-oriented and relying on cross-border channels, IP camerca brand is formed overseas. TENVIS brand network camera is not known by many people in China, but it has a certain popularity in many overseas countries and regions. Li Xiaoyou, the founder, said that he once worked as an OEM for famous foreign enterprises. The ex-factory price of a commodity is $200, and the market price is $2,000. The profit of this OEM order has been squeezed badly, and the order is unstable. Later, Li Xiaoyou had to find other ways to build his own brand. But it is not easy to create a brand.

5、THL

THL, formerly known as shanzhai mobile phone, has a difficult road to transformation. THL is committed to developing mobile phones suitable for cross-border retail after being hit by fake mobile phones. Compared with Lenovo, Huawei and other well-known domestic mobile phones, THL W8+ models not only have the latest Android systems in more than a dozen languages, but also have guaranteed quality, and quickly seize the overseas Android smartphone market with the help of cross-border independent platforms.

6. Rottweiler

Li Peng, the founder of Design From China, a women's clothing brand independently developed and designed by Romwe, once worked in Nanjing Ketai, a well-known foreign trade B2C enterprise. Romwe emphasizes marketing and advocates "strong relationship". Li Peng once again said at the conference: Due to the fierce price war, the net profit of clothing category has dropped to 5%, and the road to brand is still very long, but this is the only way, and only in this way will it last longer.

In addition, there are quite a few brand e-commerce companies that are top-notch in overseas markets (represented by Amazon) and are unwilling to show their faces in China. For example, Clay Box, Blues (mobile phone headset), Lansheng and sunvalley (Zebao, Sun Valley) DKnight (jewelry box Bluetooth speaker) in Shenzhen are all representative works of cross-border e-commerce brands.