Are you addicted to short videos on Douyin or Kuaishou? The hot BGM, exciting graphics, interesting plot, strange scenes, and suspenseful plot...all make you want to stop, and you will spend several hours in "Swiss-Shua-Shua" without even realizing it.

Behind this series of designs, the assistance of "short video script" is indispensable. What is a script? Simply put, the script is the shooting outline and frame of the short video. All people involved in video shooting and editing, including photographers, actors, service preparations, editors, etc., all their behaviors and actions are subject to the script.

What should I write in the short video script? Hunter Jun summarized the "7 elements of short video script". Writing a "script" around 7 aspects will help you "think like a director" and shoot high-quality "short videos"!

7 elements of short video script

In the script, we need to carefully design each shot and use the lens to tell the story. Use concise picture language to write the content of each picture.

Therefore, you need to know what time, place, and what appears in the picture, how to use the lens, what the scenery is like, and what kind of service should be prepared. These aspects together constitute the "seven elements of short video script": shot scene, picture content, lines, duration, camera movement, sound effects, and props.

Next, Hunter will break down the content of each element for everyone:

When shooting, which one should be used among long shot, panoramic shot, medium shot, close shot and close-up? kind?

Take shooting people as an example:

Long shot: It is to shoot the whole person and the environment in the picture. It is often used to show the time, environment, scale and atmosphere of the event. For example, some war scenes, scenes of going to an amusement park, and travel scenes.

Panorama: Closer than long shot, the entire body of the character is displayed in the picture. It is used to show the whole body movements of the character or the relationship between the characters. For example, fitness exercise scenes and walking scenes.

Mid-shot: refers to the part of the photograph from the knees to the head of the character. It not only allows the audience to see the character's expression clearly, but also helps to show the character's body movements.

Close shot: refers to shooting the part from the chest to the head of a character, which is very helpful for showing the expression and demeanor of the character's face or other parts. Even our small movements. For example, we often see beauty bloggers using mid-range shots to show off their looks.

Close-up: It is to shoot the details of the character’s eyes, nose, mouth, fingers, toes, etc. It is suitable for showing the details that need to be highlighted. For example: when you apply eyeliner, you should focus on showing the flexibility of your eyes; when you apply lipstick, you should highlight your "pouty lips" like Li Jiaqi!

Present what you want to express through various scenes. Specifically, it means splitting the script and dividing the content into each shot.

This part is the "soul" of the short video script. The outline of the script needs to be conceived in advance: How many people are needed to perform a story in what kind of scene? In what form does the story develop? What are the plot excitement and plot character conflicts? What kind of central idea do you want to express?

For example: the workplace drama Douyin account "Chujiu" tells the story between the golden secretary Chujiu and her "boss". Each issue has a different plot. , there are twists and turns, conflicts, suspense and "strange". But in the end, the central idea to be expressed is concentrated on: the gold medal secretary Chu Jiu has a beautiful face and is favored by the boss, and there is still a floating "little ambiguity" between the two!

At present, this account has nearly 6 million fans, and it is a mid-range Douyin account. If the script content is not designed in advance, these videos cannot be shot.

It refers to what the characters say, which can be a conversation between characters or a "voice-over", which plays a finishing touch. (Suggestion: For short videos of 60 seconds, do not let the text exceed 180 words, otherwise it will sound very tiring.)

It refers to the duration of a single shot, which needs to be clearly marked in advance to facilitate shooting and editing. When working, find the rhythm and focus to increase work efficiency.

Lens movement is the shooting technique, including pushing the lens, pulling the lens, raising and lowering the lens, panning the lens, etc. Different lens movement methods will produce different picture effects. The following are some camera techniques often used in short video shooting:

Push forward and pull back: Move the lens closer or farther away from the subject at a constant speed. Push the lens forward by moving from far to near. The use of the mirror makes the scenery gradually change from long shot, medium shot to close shot, or even close-up. This method of moving the mirror can easily highlight the subject and gradually focus the viewer's vision.

Surrounding the camera: When shooting a surround shot, you need to keep the camera position unchanged. By holding the stabilizer to rotate and move with the subject as the center, the surrounding camera is like a patrol perspective, which can highlight the subject and render the scene. Emotion makes the whole picture more tense.

Low-angle lens movement: By simulating the perspective of a pet, the lens is shot at a low angle or even close to the ground. The closer to the ground, the stronger the sense of space presented. Low-angle shots can also focus more on a certain part, the most common of which is walking legs. This type of shot works well in many scenes!

In film and television dramas, different sound effects are often used to enhance the atmosphere of different scenes. For example, low and eerie sound effects are used in scary scenes; relaxed and pleasant sound effects are used in cheerful places.

For short videos, you must also learn to match appropriate sound effects in the video. For example, when shooting handsome boys and beautiful Internet celebrities, you must choose pop and hip-hop fast-paced music; when shooting Chinese style, you must choose rhythm. Slow and beautiful vlog music; when shooting sports-style videos, you should choose rhythm music with clear rhythm and drum beats.

Choosing appropriate sound effects can make the video more stunning.

There are many kinds of props to choose from, and there are many ways to play them. However, it should be noted that props are the finishing touch, not superfluous, and don’t let them take away the charm of the main body.

It can be seen that scripts serve efficiency and results. On the one hand, it can improve the efficiency of video shooting and prevent situations that may occur during execution. On the other hand, scripts can be used to carefully refine the details that appear in each video to ensure the quality of video shooting and improve the traffic conversion rate.

Stop taking random shots and build the 7 elements of the short video script first!