The three major outdoor brands in the world refer to North Face, Colombia and Patagonia. Founded in 1966, North Face is famous for its high-quality outdoor equipment and clothing. Columbia was founded in 1938, focusing on the design and manufacture of outdoor clothing and shoes; Patagonia, founded in 1973, is committed to environmental protection and sustainable development, providing high-performance outdoor clothing and equipment. These three brands enjoy a high reputation and popularity in the global outdoor market with their innovative design, high-quality products and concern for the environment.