1. Nike Nike (USA 1972 onwards)
Brand value: $654.38+0.029 billion Founder: Philip? knight
Classic advertising slogan: just do it (just do it)
Spokesperson: roger federer, the king of tennis.
Value Comments: Nike's language is the language of sports. As long as you have a body, you are an athlete. As long as there are athletes in the world, Nike will continue to grow and develop.
2. Adidas Adidas (Germany, from 1948)
Brand value: about $9.4 billion Founder: Adif Dassler.
Classic advertising slogan: Nothing is impossible (Nothing is impossible) Spokesperson: football idol-David Beckham.
Value Comment: The basic principle of "Shoe King" since its establishment is to explore the market with product technology innovation and to improve brand awareness as the driving force. "Function first" and "Best for athletes" are the objective guarantee for the enduring brand of Adidas.
3. Puma Puma (Tel: 1948, Germany)
Brand value: 7 1 100 million USD Founder: Rudolf Dassler.
Classic advertising words: nothing is possible (negligible possibility)
Spokesman: Ball King-Bailey
Value Comments: Puma and Adidas were founded by the Dassler brothers in Germany. My brother Rudolph took Puma as his name, and my brother Adif combined his own name and founded Adidas. Nowadays, "Puma" has become the fastest-growing sports brand, and its casual and fashionable style makes trendy men and women flock to it.
4. Reebok Reebok (UK 1895)
Brand value: about $4.64 billion Founder: Joseph Foster
Classic slogan: I am me (I am mine)
Spokesman: Little Giant-Yao Ming
Value Comments: Fashionable, modern and cool enough. The main market of Reebok in the past century is women's tight-fitting sportswear, and its unique "cultural" design has won it the reputation of "Queen". It is also one of the clothing brands favored by many female sports brand manufacturers.
5. converse (from America 1908)
Brand value: about $6543.8+$90 million Founder: converse
Classic advertising words: informal behavior
Spokesman: basketball "postman"-karl malone, Flash-Devon Wade.
Value Comments: The earliest pair of basketball shoes in the world was made by converse 19 17. Now, converse brand has become the spokesperson of basketball shoes. Canvas shoes used to be synonymous with sports and leisure. The unique star interpretation of its products provides an example for many clothing businesses.
6. Gera Fira (Tel: 1926, Italy)
Brand value: about $654.38 +0.02 billion. Founder: Gera brothers.
Classic advertising words: the art of sports
Spokesperson: Maria Sharapova, a beautiful girl in tennis.
Value Comments: Feile entered China in 2005, and its series of golf, tennis and skiing are considered as representatives of art and models of luxury. It is one of the essential products for many agents to choose sports brands. Because, Feila has won the market reputation with its excellent products, extensive uses and novel design.
7. Mizuno Mizuno (from 1906, Japan)
Brand value: about 800 million dollars. Founder: Alba Mizuno
Classic advertising slogan: Ling Bo has endless pace.
Speaker: luke donald, a famous golfer.
Value Comments: Mizuno Corporation of Japan is an Olympic sponsor recognized by the International Olympic Committee. Excellent quality control is the foundation of its products. Combining science and technology with human emotions, we constantly develop new products and strengthen product functions to meet the needs of today's sports undertakings and markets.
8. umbro, umbro (from 1924, UK)
Brand value: about $372 million Founder: Cambricos Brothers.
Classic advertising word: One love (only love)
Speaker: michael owen, the golden boy of football.
Value Comments: umbro has been developing steadily with the brand concept of focusing on football. Is the world's most professional supplier of football clothing and equipment, all football-related equipment is readily available. In September 2005, Li Ning Company planned to acquire umbro Company, because having a strong brand means having a golden hill.
9. Kappa Kappa (from Italy, tel. 1972)
Brand value: about $243 million. Founder: Bascone Ti.
Classic advertising slogan: people who love me come with me (love me, come with me)
Spokesperson: Car King-michael schumacher
Value Comments: Kappa brand, commonly known as "back-to-back", has a strong romantic logo and is full of romantic Europa style. Its brand personality of "sports, fashion, rebellion and sexy" is the first choice for enterprises pursuing taste and unique style.
10.Diadona DIADORA (Tel: 1948, Italy)
Brand value: about $654.38+67 million. Founder: Maslow Daniel.
Classic advertising words: ignite sports passion
Speaker: Prince of Rome-Francesco Totti
Value comment: "Beckham" in football sportswear. Diadona's jerseys are unique among the painted images of its fans, and it is the only Italian sports shoes and clothing manufacturer adhering to the original Italian style. Its business strategy is to insist on enjoying sportsmanship and life proposition with customers and always convey healthy sportsmanship.