65438 +0 explosive. According to the attributes of the store, create explosive drainage products to attract customers into the store and drive the sales of other products to earn money. ?
Special gift number two. Create gift cards for consumption. Customers who spend over xx in the store with this card can get gifts worth xx through the plus sign, lock customers and establish a private domain traffic pool.
No.3 cross-border cooperation. The drainage products in the store are presented to the surrounding businesses for mutual benefit. For example, a gift card of a restaurant-send a copy of xx to the store with the card and give it to the surrounding businesses, and customers can get it after spending enough in his store.
(1) Three core elements of a physical store: flow, products and transactions.
(2) Physical store customers enter the store Source: Natural customers: Geographical location determines the flow of people in front of the store. Marketing promotion: attract customers through publicity and marketing. Word-of-mouth communication: Old customers take the initiative to introduce customers.
(3) The reason to attract customers to enter the store actively: the discount is cheap: most people have the psychology of taking advantage. Conformity psychology: there are many customers in the store, attracting customers into the store. Added value: the decoration and service are very good, and the meal fee is extra.
Group 4 fission
Members enter the store to exchange groups, adhere to the daily interactive welfare, register their mobile phone numbers and confirm the local area before joining the group, and split quickly.
The fifth alliance drainage
Weddings, electrical appliances and building materials usually have fewer customers. Find high-frequency consumer industries, restaurants, shoes and hair salons to hold alliance activities and enjoy customers.
The sixth free experience service
Design a free experience service according to the properties of your store. For example, single products in the catering industry, free to taste new products; Shoes are repaired free of charge in shoe stores; Community stores collect and send express delivery free of charge; Clothing stores mend clothes for free. ...