It will help you see the hope below.
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At the end of April this year, the Wedding Industry Committee of China Social Work Association issued a policy: from this year on, the domestic wedding industry will implement the wedding planner and host system. After May Day, Beijing wedding industry tried this regulation for the first time.
It is understood that the Shanghai Wedding Industry Association, which will be listed in July, has also put the work of standardizing wedding ceremonies on the agenda. ...
The gold content of wedding hosts is secretly rising.
When the wedding was in progress, the power went out suddenly. The bride and groom were in a hurry, only to hear the wedding host say unhurriedly, "This is a specially arranged program, and the candlelight wedding will be launched soon. Later, the couple will light candles for everyone table by table. Please wait a moment. " Then, he sang "The Moon Represents My Heart" ... The couple lit candles in no hurry.
When exchanging rings, the groom slipped and the ring fell to the ground. The bride's smile froze. At this time, the wedding host standing by had a brainwave. "Hi, everyone, today's big day, the ring is dancing happily." The audience laughed, and the groom breathed a sigh of relief. He bent down to pick up the ring and put it on the bride's ring finger with a smile.
During the wedding, a key person, the wedding host, walked around the scene that might cause confusion and embarrassment.
The appearance of Shanghai wedding host is not the earliest in China, but now it has become an indispensable figure in wedding occasions. Hu Zhiyong, a national first-class actor, has been engaged in wedding hosting for more than 20 years. Last year, he won the title of "Top Ten Famous Wedding Hosts in China". He believes that the wedding host is the spokesperson of the bride and groom, and it is a very key role to announce to relatives and friends that others will know and wish their marriage.
Two or three years ago, most wedding presenters in Shanghai simply announced the wedding procedures. Now, the wedding host not only helps the couple complete the whole ceremony, but also changes the pattern. Some wedding hosts of wedding companies even have to go through special vocational training before they can go on stage.
With the trend of professionalization, the value of wedding hosts is also rising all the way. In May and the golden wedding season of 10, these people are even more sought after. The value of good consoles and ordinary consoles is also rising gradually: the lowest is one or two hundred yuan a game, and the high is already more than two or three thousand yuan.
Wedding host, you really shouldn't ...
When you meet a good host, the wedding will be decent and full of joy, but there are also people who are not doing their jobs, which is really annoying. Fat Xiao Chen was compared to "four happy parties" by his host at the wedding banquet, and now he is teased by his friends from time to time. Isn't this trouble for yourself?
At the same time, after the rapid development of the wedding market, the income of wedding hosts has become considerable, and more and more people are wearing the brand of wedding hosts, but the industry standards are not unified, and the nonstandard service of hosts has become a "time bomb" for the order of the wedding market.
Speaking of the shortcomings of the host, Helen, secretary general of the Shanghai Wedding Industry Association, listed three items in one breath:
First, the host broke the contract temporarily. At present, most wedding hosts are part-time and listed in many companies, so sometimes the host breaks the contract temporarily and goes to another expensive wedding to be the master of ceremonies.
Second, the host wants a red envelope. Some hosts ask for 100-300 yuan's red envelope by adding items. Although newcomers generally didn't care at that time, these details affected the professional image of the host.
Third, just pick someone to be the host. During the wedding season, such as May and June, 5438+00, there are not enough wedding hosts, and many wedding companies hire people as hosts at will. As a result, people who can't speak clearly also participate, and people who copy words also participate. Of course, sometimes the wedding company is also very helpless, for example, because the host broke an appointment temporarily and gave them a rinse.
Helen said that there are currently more than 65,438+0,000 wedding presenters in Shanghai from all walks of life, including financial personnel, teachers, CEOs and professional actors. "But now in Shanghai, there are no full-time wedding hosts, they are all part-time, and the whole industry is not standardized." Usually, a wedding host's career development experience is: first, being a guest at a friend's wedding, gradually becoming a professional wedding host, and finally becoming a listed host in the market by recommending himself to a wedding company. Helen said: "After the establishment of the wedding industry association, the first thing is to standardize the management of' people', including wedding hosts, cameras, beauty cosmetics and so on."
Wedding host, have rules.
Is everyone suitable to be a wedding host? With the establishment of trade associations, the professional standards of wedding hosts are gradually put on the table.
In April this year, the Shanghai Wedding Industry Association in preparation planned and held the first Shanghai Wedding Hosts Competition. More than 60 wedding hosts from Jiangsu, Zhejiang and Shanghai participated in the competition, and Chen Yin, a business administration major from Shanghai University, won the gold medal.
"Good timbre is very important for a wedding host." Chen Yin's speech is gentle and has the characteristics of Jiangnan women. "The host must also have the ability to control the scene, not only to say the right words at the right time, but also to grasp the right at the beginning of the music and how the lighting is applied."
Hu Zhiyong is one of the judges in this competition. Speaking of the conditions of a wedding host, his standards are obviously more demanding: his personal image should not be too bad, his moral standards should be high, he should not only be able to speak, but also be able to perform art and culture.
Helen said that the professional standards of wedding hosts have not yet been fully formed. This wedding host contest can only be said to be an attempt. Through such a platform, the society began to pay attention to this profession and know what standards a qualified wedding host is. "It is not easy for the hosts with paper at the wedding to come out."
It is understood that in addition to drawing up the professional standards of the wedding industry in Shanghai, the wedding industry association is also preparing to implement the online listing system for wedding hosts, standardize the appointment service of wedding hosts through certain management means, and avoid some temporary breaks.
My idea of a wedding host
Staff of Xiaoping Public Relations Company: The wedding host should be able to show the feeling of love and sweetness, and be lively and solemn. This is ideal. So far, I haven't seen such a host.
Editor of Mr. Song TV Station: Be solemn and humorous, bring some China classics of foreign style, be good at grasping the rhythm of the scene, don't delay time, understand the situation of both sides, be kind to others, and be afraid of those who specially play tricks on new people.
Cindy trains institutional marketers: humorous and can mobilize the atmosphere. The wedding host should have a cultural background, that is, a high level.
Miss Wang, our reporter: I want a wedding host like in Four Weddings and a Funeral. They should not be stereotyped and ritualized, but should be a little innovative, kind and funny, preferably cold and funny.
Vivi, a Singaporean student, is humorous, friendly and stimulating. Don't talk grandiose, be lively and interesting. I prefer to invite my friends and relatives to be wedding hosts.
The reporter concluded: It seems that humor and creating an atmosphere are the same requirements for wedding hosts, but definitely not everyone likes to be funny. The host had to have a lot of communication with the newcomers. Since we have never met before, we should do our homework, and there is room for the wedding, because the voice of personalized hosting content is getting higher and higher now. It seems that the wedding host can't be satisfied simply by talking about it. After all, this is a lifelong event!
Qualification certification was first implemented in Beijing.
At present, the qualifications of wedding planner and wedding host in Beijing are first introduced in the member units of industry associations. The qualification certificate of wedding host is divided into three grades: A, B and C, among which the certificate of C has the lowest requirement. No matter how many years the host has worked in the wedding industry, the application must start with C-level certification in order to gradually get A-level.
In addition to the clear restrictions on working hours, the applicant also needs to submit a video of the wedding ceremony on the spot. The association also needs to train them, and the main content of centralized training is professional ethics quality education. The first batch of certification fee per person 100 yuan.
For more information, please refer to Resources.