The main purpose of exhibition management is to understand the quality, efficiency and cost-effectiveness of exhibition work.

Exhibition management is a process of planning, organizing, executing and evaluating exhibition activities. Its main goal is to ensure the success of the exhibition and provide good experience and value for its participants. In order to achieve these goals, exhibition management needs to pay attention to many aspects, including exhibition planning, exhibition invitation, audience invitation, on-site operation and post-summary.

It is very important to know the quality, efficiency and cost-effectiveness of exhibition work in exhibition management. Quality and efficiency refer to whether the organization and management of exhibition activities meet the established standards and requirements, and whether they can achieve the expected results and goals. Cost-benefit is the comparison between the cost of exhibition activities and the income generated, that is, the ratio between the input and output of exhibition.

The quality, efficiency and cost-effectiveness of exhibition management are interrelated. If the quality and efficiency of exhibition activities are low, the exhibition effect will be poor, and the satisfaction of visitors and exhibitors will be reduced, thus affecting cost-effectiveness. However, if the cost-effectiveness of exhibition activities is not high, it may lead to the failure to achieve the expected benefits, thus affecting the quality and efficiency.

Therefore, in exhibition management, we must give consideration to both quality and efficiency and cost-effectiveness. Understanding the quality, efficiency and cost-effectiveness of exhibition work can help exhibition managers to better evaluate the overall performance of exhibitions, find existing problems and deficiencies, and make timely adjustments and improvements, thus improving the overall effect and quality of exhibitions.

In a word, the main purpose of exhibition management is to understand the quality, efficiency and cost-effectiveness of exhibition work, help realize the success of exhibition and improve the overall effect and quality of exhibition.