Wuzhen is located at the northern end of Tongxiang City, Zhejiang Province. It borders Huzhou City in the west and Wujiang County in Jiangsu Province in the north, and is located at the junction of two provinces and three cities. Wuzhen, with a long history of more than 6,000 years, is one of the six ancient towns in the south of the Yangtze River, and is known as the land of plenty and the house of silk.

Wuzhen takes water as the street and the shore as the city. At the same time, Wuzhen has a waterfront building-Shui Ge, which other towns don't have, so it has the reputation of "the last water pillow family in China".