When filling in the college entrance examination, what is the major of wedding service and management, what is the direction of employment, and what to study mainly are issues of great concern to the majority of candidates, parents and friends. The following is the related introduction, hoping to help everyone.

1, culture target

This major cultivates the all-round development of morality, intelligence, physique and beauty, and has a solid scientific and cultural foundation and knowledge of wedding culture, planning copywriting, marketing, art design, color matching, hosting skills and related laws and regulations. It has the ability of wedding copywriting, wedding marketing, wedding works design and production, wedding celebration execution and wedding hosting, and has the craftsman spirit and information literacy, and can engage in wedding planning, wedding marketing, wedding design and wedding hosting.

2. Employment direction

For wedding planning, wedding hosting and other occupations, wedding planning, wedding marketing, wedding design, wedding hosting and other positions (groups). 3, the main professional ability requirements

Have the basic skills of wedding ceremony culture, Chinese and western wedding culture, copywriting, art design, color matching, music editing and so on;

Have certain creative ability and artistic comprehension ability, be able to carry out wedding creativity and planning, and complete the copy production of wedding planning; ?

Have the wedding marketing ability of wedding market information data collection, data mining, data analysis and data application; ?

Have the ability to complete the wedding scene hand-painting, wedding graphic design products, wedding flower arrangement, wedding makeup, modeling design;

Have the management ability of wedding service team formation, wedding etiquette guidance and wedding site supervision;

Have the performing skills of wedding ceremony, impromptu performance, video dubbing, etc.

Have the ability to skillfully apply wedding planning and wedding design digital technology;

Have the ability of inquiry learning, lifelong learning and sustainable development.

4, the main professional courses and practical training

Professional basic courses: introduction to marriage celebration service, Chinese and western wedding culture, marriage and family laws and regulations, wedding etiquette, wedding color design and application, wedding music appreciation and editing, wedding company operation and management, Mandarin pronunciation and vocalization.

Professional core courses: wedding planning practice, wedding marketing, wedding on-site supervision, wedding hand-drawing skills, wedding graphic design and production, wedding floral and on-site layout, wedding makeup and modeling design, wedding hosting skills.

Practical training: training in wedding planning, wedding marketing, wedding supervision, wedding design, wedding hosting, etc. in connection with real professional scenes or work situations. Internship in wedding service enterprises, wedding enterprises, wedding gift making and other units.

5. Examples of professional certificates

Certificate of professional skill level: wedding planning

6. Examples of continuing majors

Examples of continuing undergraduate majors in higher vocational colleges: broadcasting and hosting, film and television editing and directing, and civil affairs.

Continuing the examples of ordinary undergraduate majors: exhibition economy and management, cultural industry management, broadcasting and hosting.