1. At present, the number of people who have obtained driver's licenses in China is1.60 million, and the number of cars in China is only 60 million. Drivers without cars still have 1 100 million, and driver's license holders will increase by tens of millions every year;

2. There are 775 cars per thousand people in the United States, 600 in Japan, 55 1 in the European Union, Romanian 170 in the least European Union, and China17-just less than 24, the least European Union country;

3. When the financial crisis came, China people suffered the least loss and the purchasing power of RMB increased. China has become a "rich" country, and China people who are good at saving have become one of the most purchasing groups in the world.

4. The government has introduced a number of favorable policies in automobile consumption to stimulate residents' consumption and reduce the cost of car use;

In order to ensure the market, automobile manufacturers give up the profiteering policy and take the initiative to reduce prices (you have heard that the three major American automobile manufacturers are going to close down because they produce cars and trolleys with high fuel consumption that do not conform to the trend of the times, and the wages of manufacturing workers are higher than those of university professors, so it is strange that they will not close down; You have heard that European car manufacturers cut production, because every two people in Europe own a car, and the consumption potential is too small; However, so far, I haven't heard of any domestic manufacturer going out of business-before the crisis, the profits of China automobile manufacturers were much higher than those of their foreign counterparts, even if they reduced prices, they could make more money than their foreign counterparts), and the car prices approached the bottom, which provided the necessary conditions for the outbreak of the automobile market;

6. First-tier cities such as Beijing, Shanghai and Guangzhou have been hit by the financial turmoil because of their high ownership, and their consumption concepts have become conservative, so it is reasonable for automobile sales to decline; But you can find out whether the car sales in these cities can be described as "hot": Taiyuan, Changsha, Chengdu, Kunming, Baotou, Urumqi and so on. Automobile consumption in second-tier cities in the mainland has not fallen, but has risen. Many cities in the mainland are not selling at a reduced price, but at a higher price! It is not uncommon for mainland cities to receive sales consultants with a monthly salary of 10,000 yuan. The main force of automobile consumption in the future will be secondary, tertiary, tertiary and even rural markets.

7.198 The Asian financial turmoil dealt a heavy blow to Japan's economy (including the real economy), but at that time, Japan's automobile sales did not decline (the annual sales of automobiles in the China market this year were more than in previous years, 9.7 million this year and 8.8 million last year). It can be seen that the financial crisis has little impact on automobile sales under the premise of abundant demand;

8. China will need at least 400-500 million vehicles in the next 20 years, and at least 1.5-0.2 million "high-quality" automobile marketing elites with solid automobile professional knowledge, solid automobile marketing foundation, solid sales skills and solid service capabilities (non-elites or people who don't work hard will be eliminated, so you should know how difficult it is to get employment and how competitive it will be in the future).

There are only disappointing salesmen, and there are no depressed industries, especially the automobile industry.

China automobile market is the largest automobile consumption market in the world. Before 20 10, the annual sales of new cars in China will exceed 100000, and hundreds of millions of people in China are ready to enter the era of automobile life. At the same time, the demand for talents in the automobile industry has increased sharply, and the demand for talents in the market has become higher and higher. It is becoming more and more difficult for automobile enterprises to find qualified talents. The authoritative organization predicts that the gap of automobile marketing talents will reach 800,000 in the next three years. Automobile marketing talents have become the most scarce and critical resource to maintain the rapid and healthy development of the automobile industry, and it is very common for enterprises to rob outstanding automobile marketing talents fiercely. To this end, Fu Guang Institute of Continuing Education and China Automobile Training Network jointly launched a series of professional post training programs for "automobile sales consultants" to provide targeted post training for domestic automobile industry, automobile colleges and social institutions, and to train qualified front-line sales service talents for the automobile industry. Students who meet the national vocational standards will be recommended and organized to participate in the national vocational appraisal and obtain the national vocational certificate. This project aims to quickly lead you into and adapt to the automobile marketing position, and help you to establish a systematic, comprehensive and professional understanding of automobile, automobile industry, automobile market and automobile marketing; Have a deep understanding of automobile sales and master the knowledge, skills and tools necessary for engaging in first-line automobile marketing; Establish a correct concept of professional development, establish a good professional mentality, and obtain the potential of sustainable development through expert guidance; You can also apply for the qualifications of automobile sales personnel who have obtained national authoritative certification, government recognition and industry recognition, which is helpful for career development; It is also possible to send qualified students to automobile enterprises in urgent need of talents through talent recommendation channels, which basically solves the two-way demand of enterprises for talents and students' study and employment.