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LU ZHOU LAO JIAO CO.,LTD Co., Ltd. Main products.
The company's leading products are Guojiao 1573, Centennial LU ZHOU LAO JIAO CO.,LTD and Luzhou Laojiao Tequ. The national cellar 1573 has been appraised by the national liquor expert group, which has the characteristics of "colorless and transparent, elegant cellar fragrance, soft and sweet, soft and harmonious, clean and fragrant tail, and typical style". Luzhou Laojiao Tequ is the oldest four famous wines in China. He has been awarded the title of China Famous Wine for years, and is known as "the originator of Luzhou-flavor" and "the master of brewing". Since 19 15 won the gold medal of Panama Pacific World Expo in San Francisco, USA, it has won 17 major international gold medals. Its "Luzhou" brand registered trademark is one of the first ten well-known trademarks in China. The brand value of LU ZHOU LAO JIAO CO.,LTD Co., Ltd. is as high as 654.38+002 billion yuan, which is recognized by the authoritative intangible assets appraisal agency of the country. The enterprise also won the honorary titles of "National Advanced Enterprise in Quality and Benefit" and "Top 500 Enterprises with Best Comprehensive Economic Benefit in China".

LU ZHOU LAO JIAO CO.,LTD Co., Ltd. takes the business philosophy of "heaven and earth co-brew, human beings live together" and the pursuit of "all human beings enjoy a happy life under the influence of China's splendid famous wine culture", and is committed to walking with the society, relying on the environment and living with human beings. In accordance with the requirements of modern enterprise system, the company has accelerated the pace of market-oriented reform, implemented the strategy of brand development and sustainable development, and formed a modern enterprise focusing on the production and operation of wine industry and diversified development of large foods. The development of Tianxiang in Shi Sheng, LU ZHOU LAO JIAO CO.,LTD is not so much to promote a new liquor brand as to create a prosperous culture, with high hopes.

Regarding the quality of LU ZHOU LAO JIAO CO.,LTD Tianxiang, Zhang, the national wine tasting champion, master of biomedical engineering and head of quality management of LU ZHOU LAO JIAO CO.,LTD Tianxiang, has the most say: "LU ZHOU LAO JIAO CO.,LTD Tianxiang is all brewed in pits for more than 100 years, based on medium and high-quality wines, taking aged wines that have been cellared for many years, carefully blending them repeatedly and carefully selecting them.

Its top-grade Fu Gui wine also draws lessons from the technological details of some national pits 1573, and has the typical style characteristics of Luzhou-flavor wine, which is "elegant and mellow, soft and harmonious, with a long aftertaste".

LU ZHOU LAO JIAO CO.,LTD Shi Sheng Tianxiang, as a direct brand and strategic brand developed by the Group, won the true story of LU ZHOU LAO JIAO CO.,LTD with its quality. There is a huge market space for mid-range liquor, but the quality of liquor is mixed. Most of them rely on market means to win a short-term victory. While hurting the market and consumers, it also forgets the essence of China's Millennium traditional liquor culture. LU ZHOU LAO JIAO CO.,LTD Wang Zun Liquor is made from waxy sorghum as brewing material and wheat Daqu as saccharifying koji by solid state fermentation and mixed koji making. After storage and careful blending, it is "full-bodied, especially fragrant and crisp after drinking."

At present, the blending master of Wang Zun Liquor comes from the blending group of Guojiao 1573, and the blending skills and raw materials are adopted according to the style standard of Guojiao 1573.

LU ZHOU LAO JIAO CO.,LTD Co., Ltd. Wang Zun wine is divided into three series:

1) Collection series-Collection series products are characterized by exquisite packaging, first-class wine quality and high cost performance.

2) Ruixiang series-Xiruixiang, Deruixiang and Tianruixiang products are characterized by breaking away from the previous design style of parent brand, mainly taking peony as the element, symbolizing prosperity and first-class wine quality.

3) Year Tasting Series-Tasting 6, Tasting 8, Tasting 9 Products are characterized by simple packaging design, high-grade materials and first-class wine quality.

LU ZHOU LAO JIAO CO.,LTD co., ltd. Chen Jiao rou Xiao Ya JIU

LU ZHOU LAO JIAO CO.,LTD Co., Ltd. Chen Jiao Rouya wine series is divided into 100ml and 228ml, which is a very distinctive product in the wine series produced by LU ZHOU LAO JIAO CO.,LTD Co., Ltd. in recent years.

19 15 Panama World Expo Gold Award 1987 Thailand International Beverage and Food Exhibition Gold Award

1988 Jinding Award of Hong Kong International Food Expo

1990 Tequ won the gold medal in Paris International Food Expo.

1992 Tequ won the gold medal at the Russian Food Expo.

1992 gold medal of Pacific Expo in Los Angeles, USA

1992 won the special gold medal in Budapest, Hungary.

1992 gold medal of hong kong international food Expo 1993 special gold medal of the first British international wine tasting.

1994 Panama International Famous Wine Special Gold Award

1979 September 10 Tequ won the third national famous wine.

1980 Gongnong brand special song won the national quality gold medal.

1980, 1984 National Quality Gold Award

Luzhou Laojiao Tequ 1984 won the National Quality Gold Award.

200 1 brand evaluation certificate of LU ZHOU LAO JIAO CO.,LTD co., ltd.

Postdoctoral research center in 2003.

First prize of provincial scientific and technological progress in 2004

Provincial patriotism education base in 2004

National industrial tourism demonstration site in 2004

Quality grade certification of alcoholic products in 2006

In 2006, it was selected as an old Chinese brand.

A single bottle of liquor is the most expensive, and the specifications of liquor brewing pits for cultural relics protection are the highest.

The biggest advertisement for neon lights in the air.

The oldest wine cellar.

The pit of the most beneficial microorganisms

The oldest brewing workshop

National material and cultural heritage

National intangible cultural heritage

Certificate of origin protection of national pits and Luzhou brands in 2002

Certificate of Origin of Jiuxiang Quyao in 2004

199 1 year, "Luzhou" brand won the title of "the first well-known trademark in China".

June 65438+1October 65438+June 2006 "Guojiao" trademark was selected as a well-known trademark.