Tourism College of Sun Yat-sen University is a book, including hotel management, exhibition economy and management, tourism planning and scenic spot management, sports and leisure management, etc. The school level is divided into undergraduate, master and doctoral education.

Introduction of various departments

Department of Tourism Management and Planning

What is the management direction of tourism planning and scenic spot design? On the basis of Sun Yat-sen University's domestic leading traditional advantages in tourism planning, according to the development trend of tourism planning, the main direction is to increase courses related to landscape design and scenic spot management, cultivate the basic principles and methods of tourism planning, and have a solid practical ability in tourism planning, planning and landscape design. After graduation, students can work in tourism consulting companies, tourism planning companies, tourism real estate and tourism investment companies, landscape design companies, tourist attractions, theme parks, tourism real estate companies, planning departments or continue to study for master's degrees in tourism and related disciplines.

Tourism informatization and e-commerce direction? In order to meet the needs of Internet industry and digital information industry in-depth tourism industry, this major aims to offer core professional courses such as tourism informatization, tourism e-commerce and tourism website operation on the basis of fully mastering the professional knowledge of tourism management, and cultivate students' professional abilities in operating and managing tourism websites, tourism informatization enterprises and tourism website design. After graduation, students can enter tourism internet enterprises, information enterprises, tourism administrative departments, network companies, travel agencies and other enterprises to work or continue to study for master's and doctoral degrees in tourism and related disciplines.

What is the major direction of international tourism management? It was jointly founded by Tourism College and Translation College. It mainly trains middle and senior professionals who master the basic principles and methods of tourism management, have a solid foreign language foundation and have an international perspective. After passing the English exam, the first and second grades mainly study language courses in the Translation College, master English skillfully, and master at least another foreign language, and at the same time study some professional basic courses in the Tourism College. In the third and fourth grades, students in this direction can freely choose tourism management major and elective courses of exhibition economy and management. After graduation, students can engage in the organization, management and service work in the fields of government foreign exchange and cooperation, business tourism and holiday tourism, sports leisure and clubs, high-star hotels (or hotel management groups), conferences or exhibition companies with a high degree of internationalization, or continue to study for master's and doctoral degrees in tourism and related disciplines.

Basic courses: management principles, macroeconomics, microeconomics, marketing, human resource management, accounting principles, business statistics, strategic management, project management, tourism geography, tourism introduction, tourism consumption behavior, tourism industry economics, hotel management, service operation management, exhibition introduction, research methods.

Specialized courses: tourism planning and public policy, scenic spot management, community tourism planning and management, tourism industry economics, landscape design, tourism e-commerce, tourism project investment and operation, tourism real estate and land use, cultural tourism, introduction to world heritage, graphic design, tourism management information system, network marketing, network geographic information system, Java programming and web page making.

Department of Hotel and Club Management

Management direction of hotels and resorts? With the characteristics of "combination of internationalization and localization, application and research", we will cultivate innovative senior management talents with solid knowledge and skills in hotel and resort management. We will focus on cultivating students' strategic management awareness, service operation management skills and interpersonal skills, and will also arrange students to carry out service and management internships in internationally renowned five-star hotels and resorts. After graduation, students can work in tourism administration departments, internationally renowned hotels, modern new resorts and international tourism organizations, and also engage in business management or continue to study for master's and doctor's degrees in tourism and related disciplines in tourism real estate companies, tourism investment companies, tourism consulting companies or departments involved in hotel and clubhouse business operations in comprehensive commercial enterprises.

Club management direction? At present, it is the only professional direction of clubs in China. Based on hotel industry management, it highlights the professional characteristics of club management, aiming at cultivating professional managers in the club industry with solid club knowledge and professional skills, advanced management concepts and good leadership temperament. Graduates can work in various types of high-end clubs in China (such as golf clubs, yacht clubs and high-end clubs in cities). ) and can meet the professional requirements of all enterprises and institutions that need to establish membership services. This major has established good cooperative relations with the club management direction of well-known universities in Europe and America, domestic and foreign trade associations and dozens of well-known golf clubs in China.

Main professional courses: management principles, macroeconomics, microeconomics, marketing, human resource management, tourism geography, hotel operation management, service operation management, strategic management, accounting principles, catering operation management, accommodation management, club management, hotel planning and preparation management, hotel marketing planning and marketing, hotel management information system, introduction to golf, leisure sports tourism, golf operation management, event planning and operation management, and

Department of Exhibition Economy and Management

Exhibition economy and management major? This major aims to cultivate middle and senior professionals with advanced knowledge of exhibition economy and management, wide knowledge and strong operational ability in conference and exhibition, festival activities, large-scale event planning and management, and marketing services. After graduation, students can engage in industry management in government departments such as commerce, culture and sports, or engage in business management, festival activities planning and sports events planning in enterprises such as exhibitions, conferences, performances and wedding ceremonies, and engage in exhibition management and service departments in traditional tourism enterprises (such as hotels and travel agencies). You can also engage in teaching and scientific research in relevant educational and scientific research institutions or continue to study for master's and doctoral degrees in tourism and related disciplines.

Retail management major? At present, the retail industry at home and abroad is developing rapidly, but there is a serious shortage of talents in this field. This major aims to cultivate retail management professionals with professional knowledge and professionalism to meet the market demand of economic globalization. Through the training of professional courses such as retail channel management, fashion and luxury goods management, marketing management, e-commerce, logistics and procurement, and consumer behavior, graduates can engage in professional procurement, marketing and retail management in government departments, large and medium-sized enterprises such as exhibitions, multinational companies, and foreign trade departments, and can also engage in shop/studio operations, online marketing, logistics management, business planning and other related work.

The exhibition economy and management major (joint training course with Queensland University, Australia) is based on the principle of international teaching cooperation, and the teaching and training plan is jointly formulated by the two universities. Students study in Zhuhai Campus of Sun Yat-sen University in the first and second academic years, and those who pass the IELTS test in the first three semesters (the total score is above 6.5, and the single subject is not less than 6) will study in the Tourism College of Queensland University in Australia in the third and fourth academic years.

The main professional courses adopt English or bilingual small class teaching mode, and the teachers are all foreign teachers with overseas study background. Students who have completed the credits and passed the examination meet the requirements of the Academic Degrees Regulations, and can obtain a bachelor's degree in management from Sun Yat-sen University and a bachelor's degree in international hotel and tourism management (exhibition direction) from Queensland University. Students who are not admitted to the University of Queensland after the first and second academic years will stay in Sun Yat-sen University and continue their studies in the general class of the Department of Exhibition Management.

The tuition fee for studying in Sun Yat-sen University is 30,000 yuan/year/person, while the University of Queensland charges by credit, which requires 32 credits, about 1.800 Australian dollars/credit (slightly adjusted every year due to exchange rate and other factors).

Main professional courses: management principles, microeconomics, macroeconomics, human resource management, marketing, accounting principles, strategic management, project management, business statistics, exhibition introduction, exhibition planning and organization, conference planning and incentive tourism, project investment analysis, festival planning and organization management, retail introduction, service marketing, service operation management, exhibition planning and organization, service marketing (English), cross-cultural communication (bilingual). Festival planning and organization management, exhibition space design, conference and travel agency management, sports event management, celebration and special event management, retail brand management, retail channel management, store operation management, fashion and luxury goods management, second foreign language (French, Japanese).