Opening ceremony activity planning scheme 1 I. Activity time
20xx 10 year1October 30th.
Second, the venue of the event
Keyboard tape hole detector
Third, the form of activities.
Interior decoration+ribbon-cutting ceremony+performing arts program+military music performance+gongs and drums dance+gift giving+distribution of leaflets.
Fourth, the basic operating norms
The specific arrangements are as follows:
8: 30- 10: 00 site layout and etiquette reception
10: 00-10: 35 ribbon-cutting ceremony
10: 35-11:30 performing arts projects
Verb (abbreviation for verb) The expected goal of the activity.
1. On the occasion of the first anniversary of the opening of KTV, through the decoration inside and outside KTV, ribbon-cutting and live performance by military bands, the good news of opening was spread and the popularity was expanded.
2. Deepen the close communication with consumers and enhance the external affinity of KTV.
3. Taking the opening activities as the carrier, let every consumer see the superior environment of the enterprise more clearly, understand the advanced business taste of the enterprise, and have an immersive feeling.
4. With the help of the opening ceremony, let consumers know the business taste, concept and culture of KTV, establish its unique brand image, and lay a good foundation for KTV to win favorable competition in the service industry in the future.
Part II: Preparation
I. Personnel invitation
1. Artist invitation
The gongs, drums and lion dances, dressed in bright national costumes, performed various wonderful programs, such as drum orders, double lions sucking pearls and double lions praying for blessings, which added luster to the opening ceremony, enhanced the festive atmosphere and attracted more passers-by to stop and watch.
All six hostesses are wearing a uniform red cheongsam and ribbon. Responsible for helping guests sign in and guiding them into the venue.
3. Security personnel 10, responsible for security and directing vehicle movement and parking.
4. Cleaning personnel 10 person, responsible for the cleaning and hygiene work at the site.
5. Host's invitation
Hire a professional stage host who is good at mobilizing the atmosphere at the scene, can take the initiative to participate in activities with the audience and publicize the company's image many times. Yi Tang is responsible for the contact.
6. Invite media reporters for the diet column (your company will draw up an invitation plan and contact yourself).
7. Invitation from leaders of relevant functional departments and government leaders (please draw up an invitation plan and contact yourself).
Second, the ribbon-cutting site layout:
Detailed description of site layout:
Interior decoration: For details, please refer to the "Interior Decoration Effect Map" provided by Tang Culture and Art or specific matters agreed by both parties.
Store Decoration: For details, please refer to the "Store Decoration Rendering" provided by Tang Culture and Art or specific matters agreed by both parties.
High-altitude balloons: In order to create a cheerful, festive and lively atmosphere, high-altitude balloons are placed in front of KTV, the number of which is to be determined. The balloons are made of red lantern balls and look cheerful and generous. The content of the banner is mainly the text of the opening ceremony, and the specific content is provided by your company.
Memorial archway: the archway with a diameter of 18m in front of KTV, on which the words "Congratulations on the grand opening of KTV" are hung, which can convey the good news of the opening simply and clearly.
Welcome passage: a red carpet with a width of about 3 meters is laid in front of KTV, and bright flower baskets are placed on both sides of the carpet, which can not only create an atmosphere for the scene, but also form the effect of isolation zone.
Ribbon-cutting Stage: Set up a 4m×8m stage at the entrance of KTV, with microphones in the middle and front, and pots on both sides and front.
Flowers can not only create an atmosphere for the scene, but also form the effect of isolation belt.
Lanterns and flagpoles: Red lanterns can be hung near the front of KTV, and worn in pairs, with the words "Yue" and "Hao" written on them, attracting people in the past, invisibly conveying the good news of the opening of KTV to the public and expanding the popularity and influence of KTV.
Third, regional planning:
Etiquette reception area:
It can be arranged at one side of the ribbon-cutting venue, consisting of two sign-in desks and six hostesses. The sign-in desk is covered with red cotton wool tablecloth and placed on the sign-in desk. The gift department's desk card and sign-in book, ink stone, brooch and gifts are placed on one side of the table. Two hostess are responsible for welcoming guests at the entrance of KTV. One hostess guides the guests to the sign-in desk. Two hostess are responsible for helping the guests sign in, wearing brooches and giving gifts at the sign-in desk. One hostess guides the guests to rest at any time.
Tourist rest area:
It can be arranged in the service area inside KTV, with proper tea and drinks on the table for all guests to enjoy, and the staff will play soft music to give people a comfortable feeling.
The third part: the implementation of the activity plan
I. Agenda of activities
1) On the day of the event, all KTV employees dressed up showed the spirit of all KTV employees;
2) Assign special personnel to divert vehicles and maintain order at the scene;
3) After the guests, VIPs, leaders and reporters arrive, the hostesses will be responsible for welcoming them, giving them corsages, guiding them to sign in, leaving messages and entering the rest area to have a rest.
Sign in at the reception desk
Polite lady: 6
The staff and hostesses are responsible for the guests' sign-in, receiving gifts, wearing corsage for the guests, giving gifts and guiding the guests to their places.
5) Give gifts. The hostess presented gifts to the guests.
The number of gifts-determined by your company
6) Distribute DM periodicals on the spot: directly publicize the people coming and going.
7) At the beginning of the ribbon-cutting ceremony, relevant personnel invited leaders and all guests to the ribbon-cutting venue to attend the ceremony. At this time, cheerful music sounded to welcome distinguished guests and leaders;
8) After the ceremony, KTV leaders took photos with the guests.
Second, the activity process
At 8: 00, all the decorations are in place to prepare for the opening ceremony.
At 9: 30, the military band played loud and sonorous music and greeted the guests in cheerful music;
The passionate and heroic performance of the gongs and drums team made the boiling scene even more boiling;
Artists are present and ready to rest before the performance;
The smiling face and elegant temperament of the miss etiquette let the guests fully enjoy the etiquette service; Assist guests to sign in, wear corsage for guests and give gifts to guests.
At 9: 30, the host was present, familiar with the speech of the celebration, and aware of the presence of the guests that day.
10: 00, the host announced the start of the celebration and briefly explained the style and characteristics of KTV.
Speech by General Manager of Hao Yue KTV.
The host invited the distinguished guests to speak.
10: 20 The host invited the leaders of government functional departments to speak.
10: 25 The general manager of KTV gave a thank-you speech and announced that "KTV officially opened"!
The staff fired eight fireworks bombs.
At the same time, the melodious military music is melodious.
10: 30 host
People invited guests and leaders to cut the ribbon and read out the list of ribbon-cutting personnel.
Miss etiquette came to the stage with a tray (with ribbon-cutting supplies in it), waiting for the leaders and guests to cut the ribbon.
The ribbon-cutting ceremony began.
The military band accompanied the guests and added color to the ribbon-cutting.
The staff fired eight fireworks bombs, colorful fireworks bloomed in the air, and the scene was a sea of flowers.
The staff released helium balloons, and the festive and auspicious atmosphere pushed the opening ceremony to a climax.
10: 40 female solo
10: 50 presided over the overall situation and planning of Hao Yue KTV.
10: 55 Dance Team Performance
1 1: 05 souvenirs of live interactive games (several kinds)
1 1: 20 male singer solo
1 1: 30, the host announced the successful conclusion of this activity.
The planning scheme of the opening ceremony 21. The theme of the opening ceremony
The shop is about to open!
Second, the store layout
The interior layout of the opening ceremony of the specialty store mainly embodies two themes: one is "Happy Opening" and the other is "Giving benefits to consumers".
1, pop and product display in the store, mainly highlighting the festive atmosphere of opening.
Third, the layout outside the store.
1, tricolor balloon arch 2, flower basket and flowers 3, audio equipment 4, salute.
Four. Activity arrangement
1, dm poster list gift: during the opening period, you will get one with dm poster purchase;
During the activity, all the goods displayed in our store will be discounted.
Verb (abbreviation of verb) opening promotion
1.In June, it was distributed to specific consumer groups and shops in the society and surrounding areas in the form of dm sheets, and the opening mode and profitability of our store were publicized for consumers by using advertising and herd mentality.
Dm single distribution
* * * Quantity: person, Deutsche Mark Zhang * * * Quantity: 3,000.
Distribution time: the morning of.
Location 1:
Position 2:
Location 3:
Location 4:
Location 5:
Location 6:
2. Straits Metropolis Daily, Southeast Express, Fuqing Overseas Chinese News (there are leaflets in the newspaper): About XX person in charge:
3, the new and old factory outdoor large-scale advertising.
Six, the division of labor of employees
1, the event site is always responsible for:
2. Speaker:
3. ribbon-cutting ceremony:
4. Camera and photography:
5. Sound engineer:
6. Welcome reception:
7. Power supply person in charge:
8. Participants
Remarks: On the opening day, all personnel should wear formal clothes. Man: Dark suit, white shirt, tie and black shoes.
Seven, the specific activities of opening.
Opening date:
Location:
Before eight o'clock
After the site layout is completed, all the personnel are in place, the host is familiar with the manuscript, the sound debugging is completed, and the festival music begins to play.
9: 00-9: 30
Miss Li admits that she is wearing a corsage for the guests present: check that all the staff are in place.
10: 08 ——10:10 point
The hostess and ribbon-cutting guests () are in place, the host and all the staff count down to: 10: 10, the ribbon-cutting ceremony for opening the store officially begins, and the salute rings at the same time (the engineering department organizes four people).
10:10 ——10:15 point
The guests unveiled and delivered speeches.
10: 15- 10: 25.
The performance of the lion dance team invited guests to give full play.
Opening ceremony activity planning scheme 3 1. Setup: Public Relations, Protocol, Finance, Meeting Group;
The reception of the celebration consists of young, capable, good figure and image, strong oral expression ability and adaptability.
Welcome or farewell of guests (on-site reception or ceremony farewell)
Tourist guide (showing tourists the way to a place)
Accompany guests (old people or very important guests)
Entertain guests (provide drinks and snacks for guests)
Second, the choice of location: the size of the site
Third, beautify the environment: hang colored lights and ribbons, post some propaganda slogans, and hang large banners to indicate the specific content of the celebration. Bands and gongs and drums will play music or beat drums.
Fourth, sound preparation: microphones and sound transmission equipment, and the music played should be carefully screened.
Verb (abbreviation of verb) concrete procedure
1. Preparation: Arrange the venue before 8 o'clock, play relaxing music after debugging the audio equipment, and lay a big red carpet on the floor; There is a registration office in the lobby to participate in the celebration, with signature book, pen, brush, corsage and celebration program table;
2.8:30-9:40, the concierge greets the guests at both sides of the gate; The general manager leads the managers of all departments to meet the guests on both sides in the lobby; Lead the guests to the registration office to sign their names, arrange seats and introduce the guests.
3. Invite guests to attend the ceremony at 9:50.
4. 10:00: The host announced the official start of the celebration, fired a salute, all stood up and played the national anthem, and the hotel staff representatives took the stage to sing their own songs (optional inspirational songs).
5. 10: 20, the main person in charge introduced the main leaders and guests attending the celebration, announced the ceremony procedures, and delivered a speech: thank the guests, introduce the reasons for the celebration, and focus on the points that can be celebrated.
6. 10:30 Chairman's speech.
7. Invited guests speak 10:40: Attend leaders, cooperative units and community relations units. (It should be agreed in advance) It is not necessary to read important congratulatory messages and letters to the outside world and publish their signature units or individuals.
8. 10:55 employee representatives speak.
9. 1 1: 00 Invite guests to unveil the hotel, cut the ribbon, set off firecrackers and colorful flowers.
10, 1 1: 20 After the ceremony, the guests visited the main commercial facilities.
1 1, 1 1: 50, the general manager presided over the toast of the chairman and announced the banquet.
12, 12: 10 The general manager leads the manager to propose a toast to the guests.
13 and 13:30, the general manager led the manager to see the guests off in the lobby.