1. Training objectives:
Cultivate high-quality skilled talents with solid basic knowledge of exhibition, high level of exhibition business and strong foreign language ability, who can engage in exhibition planning and management in exhibition companies, exhibition centers, various exhibition venues, expositions, advertising companies, travel agencies, tourism companies, hotels, foreign trade companies, media communication agencies, celebration companies, economic and trade administrative departments and other related enterprises and institutions.
2. Main course:
Introduction to exhibition science, planning of conference and festival activities, exhibition economics, introduction to tourism, advertising principles, exhibition design and venue layout, exhibition English, public relations principles, exhibition etiquette, exhibition management, etc.
Shanghai Business School and Shanghai Jianqiao College are both quite good.