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What points should be paid attention to in food packaging design?
1, constituent element

The constituent elements are the combined pictures composed of trademarks, pictures and words next to the food packaging planning. These three elements are very important and indispensable. Reasonable typesetting with appropriate colors can plan an excellent package. Trademark can be said to be the overall symbol of the brand, showing the overall image of the product and even the enterprise.

2. Plane planning

The pictures next to the food packaging planning can be either pictures or drawings. Sometimes we watch cartoons and some oil paintings. If it is a person or a landscape, it is basically represented by photos. Comparing the two styles, the former is more lively and has a retro flavor. The latter is generally celebrity endorsement, which is more convincing.

3. Color planning

The overall temperament and style of food packaging planning is determined by color and different deployment, and it will also target different consumer groups. Of course, the choice of color is also closely related to the picture conception of the whole package, and of course it cannot exist independently.

4. Text planning

Word planning can be said to be a place that food packaging planning is easy to ignore, but consumers often know the information of products directly through words, and the font planning of words can become a theme symbol, which reflects the style of food packaging planning as a whole. When planning food packaging, font planning should also be taken into account. If you can participate in some planning ideas, interact with consumers and enhance the experience, it is also a good planning direction.