Lux, as a world-famous brand, has always been inseparable from stars. Marilyn Monroe, demi moore, Catherine Zeta-Jones and other stars have appeared in the advertisements of Lux. In China, Cecilia Cheung became the spokesperson of Lux shampoo. You may envy the star charm like a supermodel, but gradually you will find that Lux will take you like a star!
1924, lux first introduced the first beauty soap in America. So far, it has spread all over the world 100 countries. The main markets include Arabia, India, Brazil and China. In Japan, Lux dominates the market. The sales in 2003 were close to 1 1 billion dollars.
After landing in China market, Lux successively launched soap, shower gel and hair care products. With its unique formula and concept of skin care and hair care, it has been favored by more and more consumers. Lux has been innovating. At present, the shampoo series includes 5 shampoos, 4 conditioners and disposable conditioners, and the SPA care series includes 4 shower gels and 4 soaps.
Qiu Lishi shampoo advertising spokesperson
Marilyn Monroe, demi moore, Catherine Zeta-Jones and other stars have appeared in the advertisements of Lux. In China, Cecilia Cheung became the spokesperson of Lux shampoo, which seems very powerful.
What color is the spokesperson's hair in the Lux shampoo advertisement?
1, Yuqi Zhang, advertising spokesperson for Lux shampoo, has blond hair.
2. The advertisements endorsed by Yuqi Zhang include Lux Shampoo Greater China, MarieFranceBodyline) Mahua Slimming Asia, Natural Hall Skin Care Makeup Series, Neutrogena Deep Whitening Repair Series, Fanta, Shu Lei Shampoo, WalkerShop Okaso Women's Shoes, KFC, TSD Mobile Phone and GUESS Ready-to-wear.
3. Yuqi Zhang, China film actress, was born in Dezhou, Shandong Province, 1986. In 2004, he was admitted to the performance major of the Theatre Academy affiliated to Shanghai Theatre Academy. Yuqi Zhang became famous for playing the leading role in the Stephen Chow film Changjiang No.7, and was selected as the best newcomer in the Hong Kong Film Awards. In 2008, his wonderful acting skills in Tsui Hark's work Women Are Not Bad were well received. 20 10 directed the work "White Deer Plain" and played the No.1 Tian Xiaoe in Wang Quanan, and was selected as the best actress in the 62nd Berlin International Film Festival.
Which brand is Lux?
British and Dutch brands.
Unilever, the Unilever Group, was formed by the merger of Dutch margarine company and British LeverBrothers soap company on 1929. Headquartered in Rotterdam, the Netherlands and London, England, it is responsible for the operation of food and washing products respectively.
In 1930s, Lux brand soap and Umbrella brand soap produced by China Soap Co., Ltd., which was invested by Unilever's predecessor, Unilever Brothers, became the best-selling products in China market because of their excellent quality.
Unilever 1986 returned to Shanghai, and the first joint venture Shanghai Lihua Co., Ltd. continued to produce Lux soap. Limited by the living standard at that time, the use of Lux soap was regarded as a symbol of "openness" and "fashion" by young people. By far, Lux is the best-selling soap in China.
Extended data
In 1990s, WilliamHeskethLever, the founder of Lever Brothers, formulated the product concept for his revolutionary new product-Sunshine Soap, which popularized the concept of cleanliness in Victorian Britain.
This sense of mission is to "make cleaning easier, help women reduce the burden of housework, promote health, glow personal charm and make our users' lives better".
This sense of purpose and mission has always been a part of Unilever culture. In the 2 1 century, we are still helping people feel happy, look fresh and enjoy a better life-our purpose as an enterprise is to "make sustainable life the norm".
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Who is the spokesperson of Lux shampoo?
Marilyn Monroe, demi moore, Catherine Zeta-Jones and other stars have appeared in the advertisements of Lux. In China, Cecilia Cheung, Yang Mi and Zhou Xun. ...