Mainly use the statement method. China has a lot of notes with dry goods value and abundant information, and the output value allows users to see a lot of dry goods.

Formula: dry goods sharing/sorting /xx collapse+number+note core value

For example:

Dry goods share 56 learning websites, which are necessary for college students to counterattack! Learn dry goods |9 schoolmasters learn fast and efficient learning methods |30 seconds to be lazy with pickled fish

2, suspense note title

Use the sentence pattern of asking questions, asking yourself, asking yourself and answering yourself to attract users' attention, that is, don't tell users the content directly, let them think and click in, but remember not to cheat, exaggerate the facts and reverse right and wrong, which will make users disgusted.

Formula: Why/How+Numbers+Suspense

For example:

Why study hard? 70 sentences to wake yourself up 9 anti-aging ingredients, do you still use the sixth one?

30 years old, with an annual salary of one million to ten thousand, how to get out of confusion?

3, pain points pay attention to the title

A title is written directly to the pain point in the user's heart, which reminds the user of various problems in his heart at once and wants to click in to find the answer.

Formula: pain point problem+solution

For example:

How to choose decoration tiles? 90% of the decorators will pay IQ tax, and the 30-year-old face has collapsed? Gan Min Pi's road to anti-aging and self-help. Is there no direction to be a little red book number? Four steps to teach you to find a position.

4. Title of dialogue notes

Conversational note titles can better reflect a scene, incite emotions and make sentences more vivid.

Formula: I heard/you know/I think+don't believe/come/hurry.

For example:

Who says acne is hard to get rid of? Please get on the bus if you have acne muscles! If you really don't get a tan, it's like applying a mask! Be extremely friendly to oil skin

Ask for help, recommend/choose. ..

5. * * Note the title:

The title content tells the reader what he wants to say or what he thinks, and the user causes a * * * sound in the poke.

Formula: xxx event+stamp/contain/have you?

For example:

People with depression will have these manifestations, poke you? How tired is it to see different people together? Deeply interpret the ingredients of skin care products, do you understand?

There are several universal formulas to share with you.

① Describe the inner pain (current situation)+Solution (easy and concrete)+Enlarge the result (strong contrast)

For example: too fat to be rejected? 7 days counterattack network celebrity map! Love rat's heart is broken.

2 lazy and greedy human weakness (send you)+easy collocation (only one step away)+amplification effect (strong contrast)

For example: gospel of the lazy! Less than 10 minutes before going to bed, lying down and playing with your mobile phone is twice as thin!

③ crowd positioning+real-time information+hot specific events+final results.

For example, fat people are using it, and there is also a popular star weight loss method recently-Zhou Jian 10 Jin I.