If this is the first time, I suggest you find a professional team to run it. If you run your own business:

After registering an account, plan your personal positioning first, so that the avatar, background image and nickname all match accordingly.

Then start raising the numbers. It usually takes about 7 days to raise the number. What you have to do in these 7 days is to browse the same or similar accounts with you, pay attention, comment, like and forward them.

Plan video content, live content, live scenes, etc. According to their own positioning.

Analyze each video and live broadcast data and adjust the plan in time. It is also necessary to analyze similar accounts.

Memorize the platform rules, there will be updates, you need to pay attention.