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The legendary story of starting a big business with a small amount of money

The number one signboard has been around for 40 years and is now worth an inestimable price

In Hubu Alley, the first signboard is undoubtedly the "Shiji Hot Dry Noodles" with a history of nearly 40 years. The founder of the store is 92-year-old Granny Shi.

"When I was in my forties or fifties, I started setting up a stall here and making Shiji hot dry noodles. At that time, we were the only family here." said Granny Shi, who is still in good health. "The old man left early, and I was raising eight children by myself. We relied on this stall to support our family." "There was a lot of business at that time. Workers from nearby water plants, food plants, Wuhan Iron and Steel, and Wuchang Shipbuilding all went to work here. Passing by Zao Zao (Zao Zao: Wuhan colloquial meaning of having breakfast) I sell hot dry noodles every morning at 5:15, and people who come to buy hot dry noodles in the morning queue up in front of the noodle shop. It was busy until 10 o'clock, and there was still a lot of business in the evening." Later, attracted by the benefits of Shiji Hot Dry Noodles, Hubu Lane developed into a large-scale and efficient group of 12 snack bars.

“Especially after Hubu Lane has been expanded into a ‘tourist street’ in recent years, many foreign tourists from Shanghai and Shenzhen have come to taste our hot dry noodles.” The mother-in-law’s daughter told reporters arrive.

Currently, Granny Shi’s Shiji Hot Dry Noodles has opened two branches in Xudong and Hankou. The store’s daily gross income usually reaches more than 1,000 yuan, and can reach 2,000 yuan on Saturdays and Sundays. Yuan and above.

The mother-in-law of Shiji Hot Dry Noodles has been working for decades. In the past few decades, there have been more stores in Hubu Lane, more customers, the streets have become wider, and the reputation has grown. The mother-in-law has witnessed the storefronts in Hubu Lane. From 1 to 12, and then to more than 150; snack varieties from 1 to 10, and now to more than 170.

Being laid off at the age of 40 and re-starting a business to make a fortune

“The two cases of red and white are rice porridge; hard work makes you rich, one hundred thousand a year. ——A snack in Hubu Lane, Wuhan City There is this special inscription in the store, which was specially written for this snack bar by the famous storytelling artist He Zuohuan who once appeared on CCTV's "Hundred Forums" to give a lecture on "Water Margin". Want to write a free inscription?

The aleurone is 2.5 yuan, there are two or three employees, the store is 19.8 square meters, and the 150-meter-long street is less than 1 meter long. The record was set five years ago. Now the boss is worth more than one million yuan. This is the famous food in Xiaoxiao Hubu Alley - Xu Sao's soup noodle.

The boss Xu Shaoxian is worth more than one million yuan. She was a laid-off worker who had lost money in starting her own business several times. She had borrowed money everywhere to pay for her children's school fees. She once jumped off a building because of the desire to make ends meet. Her child became seriously ill, her husband was laid off, and then she contracted acute appendicitis. After going through the most difficult ordeal in life

“You have to straighten your back and carry it through!” Xu Shaoxian said that after receiving re-employment training guidance from the Zhonghua Road Neighborhood Committee, she traveled all over the city to find shops to learn how to make it. It didn’t take long for her to set up a stall in Hubu Lane in front of her house to run “Sister Xu’s Soup Noodles”.

“When I started making it, it didn’t taste good, and it was the food of the neighbors. Old aunts and uncles told me, 'Girl, this is how the soup noodles we ate when we were young were made...'; 'When making the soup, fresh crucian carp should be added'... Old neighbors gave me a lot of valuable advice. "Working hard and working hard every year, Mrs. Xu's soup noodle soup became established and famous. Not only did Mrs. Xu pay off her debts, she also opened three branches in Xudong, Guanggu and Nanhu, absorbing laid-off workers and There were 28 migrant workers in the city.

In September 2002, storytelling artist He Zuohuan tasted Mrs. Xu’s paste soup noodles in Hubu Lane and greatly appreciated Mrs. Xu’s entrepreneurial spirit. Under Mo Bao, she encouraged her to achieve a turnover of "100,000 yuan a year", and Mrs. Xu achieved this goal in 2003. Now, the boss carefully framed this inscription and hung it on the wall as his own. The motto of struggle.

He was a worker before the age of 40, suddenly became poor at the age of 40, and became a millionaire after 40. A similar story happened to Tang Jinzhi, a laid-off woman who was almost 40 years old in 1998. Worker Tang Jinzhi took 50,000 yuan in layoff subsidies to start a pig and chicken farm. She would get up early and stay up late every day to feed pigs and raise chickens.

However, “I didn’t expect that when the price of pork dropped, a plague broke out in the chicken farm. , I was seriously ill and didn’t even have money for medicine. "In order to make a living, Tang Jinzhi set up a stall in Hubu Lane and sold "Tang's Hot Dry Noodles." This hard-won small business made Tang Jinzhi cherish it very much. She made a large amount of hot dry noodles. , delicious ingredients, pure sesame sauce, and exquisite preparation, Tang's hot dry noodles have become famous over time. Today, Tang Jinzhi is worth millions. She has opened 11 branches in Wuhan, and the laid-off workers she has supported have also opened stores one after another. Become a boss.

Growing together with Xu Shaoxian and Tang Jinzhi’s businesses are Xu Tang’s Hot Dry Noodles and Lao Qianji Bean Silk… “Don’t underestimate small business” Wuchang District *** person in charge Said: “Those who sell soup noodles and tofu skin in Hubu Alley have made a lot of money, and more than 10 laid-off workers have become millionaires. "The founders of these snack bars once had a different identity - laid-off workers.

The words in Hubu Alley change people's livelihood and economy *** help

"Since childhood I know about Yellow Crane Tower, but I didn’t hear about hot dry noodles until I came to Wuhan.

It tastes good after eating here once!" In Hubu Lane, a tourist from Guangdong told reporters.

A little girl with a Shandong accent said: "When I came to Wuhan this time, I not only saw Guqin Taiwan, the Yangtze River Bridge and the East Lake tourist area, and I happened to taste Wuhan’s special snacks right under the Yellow Crane Tower!”

Hubu Lane is a small street but has a good reputation. People who have been to Wuhan Basically no one knows it. Historically, this alley was named after the Hubu Yamen established here during the Jiajing period of the Ming Dynasty. It has gone through many vicissitudes of life, and stalls were set up in Hubu Alley in the early years. Yes, it's just that pedestrians were stumbling on the bluestone path at that time, and the low and dilapidated private houses were business stores; the tofu skin was sold here, and the sewage was flowing next to it; the dining table was set up on the left, and the garbage was piled up on the right. This was probably due to poor management and disorderly management. The impression Hubu Alley left on people in the early years.

But in 2002, Hubu Alley changed. The streets were tidy, the shops were standardized, the operations were orderly, and the business was better. This is the result of ***'s investment of 300,000 yuan in the renovation and construction of a "Han-flavored breakfast street". It has become a base for laid-off workers in Wuchang District to start businesses and re-employ.

In 2004 and 2006, *** We have continued to invest in expanding the business scope of Hubu Alley, adding tourism, leisure, cultural and other business projects, making Hubu Alley develop into an industrialized model integrating food, clothing, housing, use and play. According to other statistics. , in the past five years, Wuchang District has raised more than 10 million yuan to create a retro environment in alleys, improve surrounding cultural, parking, sanitation and other supporting functions, provide free training to entrepreneurs, and provide support policies such as a three-year tax holiday

< p> "The Hubu Alley Model" is a hot topic for national entrepreneurship

"This is not just a centralized market for breakfast, but more like a tourist attraction. The Ming and Qing style antique buildings and the huge Chinese breakfast cultural wall on the street are also quite special. It gives people the feeling of tasting a ‘cultural feast’, and while enjoying the taste, it is also a feast for the eyes. "A college student studying in Wuhan said.

As the brand is gradually established, the 150-meter-long main alley and 300-meter radiating side alleys seem not enough for merchants to develop. Guidance and help at *** Next, in April 2005, the Xudong branch of Hubu Lane was officially opened. Since then, Hubu Lane has developed into a new historical era and created a new business model of Chinese snacks - relying on large supermarkets. Extending and copying the branch stores of the main store. So far, the "Hubu Lane Model" has opened 11 branches. As Liang Yali, deputy director of the Provincial *** Development Research Center, said: "This does not just solve the employment problem. It has driven an industry, revived a culture, and refreshed a concept. "

On the eve of the Spring Festival, Wuchang District formulated the "Opinions on Promoting Entrepreneurship and Promoting Employment." When officials and experts were discussing new policies to support entrepreneurship, the entrepreneurial model in Hubu Lane attracted attention. Experts concluded that " "Hubu Lane Model" means: brand management, unified management, and teamwork. Now Wuhan government officials, experts, scholars, and the media are all focusing on this alley that has been passed thousands of times in the past but no one cares about it. In At the "Hubu Alley Model" symposium held not long ago, experts and scholars believed that the "Hubu Alley Model" provides a model for small-scale entrepreneurship for the masses in Wuhan. The experience of *** guidance and small-scale entrepreneurship by ordinary people is worth learning from and Promotion.

“The entrepreneurs’ own hard work, hard work, and perseverance, coupled with *** support, especially policy support, have led to our success today. "Xu Shaoxian, the owner of Xu Sao Soup Noodles, summed up his personal success experience.

Deputy Director Liang said: "Without the support of state-owned enterprises, the introduction of foreign capital, and the driving force of pillar industries, the Ministry of Household Affairs will Relying on the common people, the people in Hubu Lane have embarked on a path of wealth creation through a 'people-oriented economy. model".

Legendary Economy