198 1 year, a designer headed by ettore sottsass established "Memphis Design Group" in Milan, Italy. They opposed the dull modernism at that time and began to advocate decoration, emphasizing products made by handicraft methods, and actively sought inspiration from pop art, oriental art and traditional arts in Africa and Latin America.

Memphis is lively, naive and expressive in humor, which is called the revival of aesthetics by the Wall Street Journal. It is one of the internationally recognized representatives of post-modern design trends. In particular, it has a wide influence on modern industrial product design, commodity packaging, clothing design and so on.

Color application: solid color with high saturation

Design features: repeated geometric patterns

Furniture Design: Mix and Match of New Materials

Visual output: pseudo-stereo, dislocation change