Company brochure is an important tool to show corporate image, introduce products and services and attract potential customers. The following are suggestions for designing the contents of the company brochure:
1. Company Profile: First of all, introduce the company's background, mission, vision, values and development process in the brochure, so that potential customers can have a more comprehensive understanding of the company and have a deeper impression on the company's brand.
2. Products and services: The brochure should introduce the products and services provided by the company in detail, including their uses, characteristics and related advantages and disadvantages, so that customers can know the detailed grades of products and services launched by the company for different needs.
3. Practical cases: It is best to select several typical customer success cases and introduce the results of their cooperation with the company through stories, so that potential customers can feel the real payment effect provided by your company when reading these cases.
4. Functional structure system of the company: introduce the company's organizational structure, senior management team, department distribution and talent profile in detail, so that potential customers can understand the company's management level and responsibility framework, and then enhance their trust in the company as a whole.
5. Brand story: Create and tell the most touching story of the brand, such as the reason why the company's products or services were born and how you stand out in the market. In this way, we can arouse customers' emotions through wonderful content, improve the fit, and collect the expiration time of professional delisting.
6. Contact information: clearly indicate the contact information of the company on the back of the brochure, such as email address, telephone number and website, so that customers can contact your company for consultation or cooperation at any time.
7. Design style: In addition to content, design style is also a very important factor. The brochure must correspond to the company image, including layout, color matching, typesetting style, font size and style, so that the whole brochure looks beautiful and expressive.
Generally speaking, a good company brochure must highlight the core competitiveness of the company, show the corporate image and value to potential users through well-made content and design style, establish a wide audience, and finally get more opportunities for customer cooperation.
Zhonghui Design Original Brochure Design Works
The above is the content provided by Zhonghui Design (Beijing Zhonghui Avenue Consulting Co., Ltd.), a professional brochure design company. I hope it helps you.