MiuMiu was founded by fashion designer MiucciaPrada on 1993, and now deals in women's ready-made clothes, handbags, shoes, glasses, perfumes and accessories. Miu Miu's design team, with young women as its main customers, is based in Milan, Italy, and its office headquarters was moved to Paris on 20 15.

MiucciaPrada is the third generation heir of Italian fashion brand Prada. In order to expand new market areas, she founded MiuMiu, a young women's brand, at 1993, and the first store opened in ViadellaSpiga, a famous shopping street in Milan.

MiuMiu/Kloc-0 made her debut at New York Fashion Week in 1995, and chose British supermodel KateMoss, who was only 2 1 year old, as the main model, which attracted the attention of the fashion world. Two years later, MiuMiu entered London Fashion Week and chose American supermodel AngelaLindvall as the main model to further clarify the brand image.

Miumiu historical origin:

For Prada, MiuMiu's design is more intuitive, a bold attempt and a unique fashion concept. Two brands * * * share the same fashion industry, * * * well-connected consumer groups, and even have the same rules, but MiuMiu deliberately broke through the framework and expressed a constantly changing and insatiable desire. MiucciaPrada uses different shapes, textures and cultural ideologies to enhance the charm of women through MiuMiu's extreme fashion design.

Since the establishment of 1993, MiuMiu has always been a leader in the field of expressing emotions and exerting creativity, and his outstanding performance definitely conforms to MiucciaPrada's family name. At that time, Prada's fashion style was still conservative, and MiuMiu offered another opposite choice: emotional and rebellious fashion clothes.

The fashion world is changing rapidly, so MiuMiu was inspired, and the design combined the irreconcilable meaning with noble and elegant elements. As a designer, MiucciaPrada focuses on expressing personal ideas through clothing images. For individuals, non-mainstream materials are the real materials for making clothes.

Reference to the above content: Baidu Encyclopedia-MiuMiu