God closes a door for you, and he will definitely open a window for you. This sentence has restored the confidence of many ordinary people. In social stereotypes, those who are handsome often lack IQ, EQ and social skills. Is that really the case? Psychological research shows that people who are good-looking are often smarter, and this rule is especially applicable to women. How to understand it?

Evolutionary psychology: excellent reproduction and natural selection

In order to find the relationship between beauty and IQ, evolutionary psychologists at the London School of Economics investigated a large number of educational and psychological research files, including basic information of nearly 40,000 research topics in Britain and the United States. Finally, he found a surprising fact: the intelligence of a good-looking child is usually higher than that of an average-looking child.

This conclusion has been widely discussed in academic circles, and more and more scholars have participated in the study of this issue. In this context, some scholars put forward the theory of "social positive classification mating". According to this theory, beauty is one of the criteria to measure a person's genetic quality. In the "reward cycle" of human brain, beautiful appearance can bring pleasant experience. Therefore, under the same circumstances, men always give priority to those good-looking women.

Whether in animal populations or in human society, men will compete for the priority of women. Therefore, men engaged in business activities are more likely to be favored by beautiful women. Generally speaking, most successful men have higher intelligence or other physiological and psychological advantages, which can be realized through heredity.

Therefore, the offspring born between high-quality men and women will also have more advantages in intelligence and appearance than ordinary children, and these children will have greater development potential in the future. Higher social status will be correspondingly higher. Similarly, these excellent offspring will choose these excellent people as partners in the face of reproduction, and their high-quality genes have also been continued.

In this way, through social natural selection and survival of the fittest, the offspring of high-quality individuals will get better and better. Women, in particular, often have both beauty and wisdom, so they give the impression that the more beautiful women are, the smarter they are. In fact, this is a common social phenomenon.

Halo effect: Beauty masks mediocrity.

Halo effect, also known as halo effect, is a phenomenon that psychology widely affects people in daily life. It refers to the phenomenon that in the process of interpersonal communication, one aspect of personality affects your judgment of other characteristics, and then produces cognitive deviation.

Specifically, if a person has a very striking feature, then the impression of this feature in other people's minds will usually become the impression of that person in other people's minds. The overall impression is like the spread of a halo, and other characteristics of this person will no longer attract people's attention.

Similarly, for those good-looking women, most people around them pay attention to her appearance, not her personality, physical health and so on. People's overall evaluation of her will be based on her appearance, so the overall impression of her is positive. Even if she has shortcomings in other aspects, she is often covered by beautiful light rings. Therefore, beautiful women usually get more positive comments in society, and wisdom often becomes their "strength".

Social factors: supreme beauty

Modern society is a "color control" society. With the status of beautiful women becoming more and more important, those beautiful women can win more favor than ordinary people in the process of interpersonal communication. Therefore, they are in a favorable position in society. Enterprise surveys show that employees with beautiful appearance can usually create more benefits than those with simple appearance. Therefore, if the ability is the same, the employer will choose a better-looking employer.

In the past, appearance defects could only be made up by working harder and gaining higher ability. Due to the popularity of cosmetics and plastic surgery, many people who are capable but lack beauty will find ways to make themselves more beautiful. So we can see that successful people pay more attention to appearance than ordinary people, because people pursue appearance and external image. This is also proved by the extremely high rate of cosmetic surgery of stars at present.