Heze is famous for peony and enjoys the reputation of "Peony Capital of China". It is the largest peony production and processing base, export base and ornamental base in the world. It is the conscious and eager expectation of hundreds of millions of Heze people to run the Peony Festival well, taking flowers as media, taking flowers as friends and prospering the city.
During the period, there will be 9 7 1 activities, including the opening ceremony, forum summit, economic and trade negotiations, tourism, cultural performances, art exhibitions, folk customs, sports health and online peony festival, to create a festival feast covering the whole world, with public participation and enjoyment by all people.
Characteristics of Heze Peony Festival:
1, the empowerment effect is significantly enhanced.
The series of forums of the World Peony Congress are richer in content. For the first time, activities such as returning home to start a business and industrial design forums are held, and economic and trade activities are extensive. The series of activities of "Let a Hundred Flowers Bloom" have been upgraded, and county festivals such as Long Fu Lake in Shan County and Juye Jinshan Tourism Festival have formed brand effects. By creating a comprehensive Peony Festival integrating industrial forum, culture and art, garden viewing and award selection, it will be conducive to attracting capital, talents, technology and other resources into Heze, fully stimulating and releasing development vitality.
2. The supply of cultural tourism is rich and colorful.
Adhere to the world vision, first-class standards, carefully plan the idea of organizing the meeting, incorporate more peony elements, and create high-quality festivals with distinctive themes, outstanding features and novel forms. All kinds of cultural tours will appear in new formats, new forms and new scenes, and the quality and quantity of activities such as flower viewing festival, music festival and light show will be improved simultaneously, fully demonstrating the diversity and richness of Heze regional culture.