Longyan Business Summit Forum is scheduled to be held on September 30th. At that time, a group of Internet industry elites going out from western Fujian will be invited to participate in the forum. After years of struggle, these elites now have great influence in the field of Internet, resulting in cutting-edge &; Ldquo Longyan phenomenon &; Rdquo's Soviet spirit and Hakka spirit made us excited, moved and proud.
In order to take this forum as an opportunity to further raise awareness in cities &; Ldquo Mass Entrepreneurship and Innovation &; Rdquo Today, this newspaper is specially opened &; Ldquo Minxi Internet New & nbsp;; The rdquo column tells the entrepreneurial stories of Internet elites who went out from western Fujian, introduces their great achievements and shows their unique style, so please pay attention.
From the campus network, Fanfan. Com, from Hainei to Meituan. Com, eleven years' overall victory in starting a business &; mdash& ampmdash
Wang Xing: Longyan Pride of Building O2O Empire
& ampldquo This year, we will turn Meituan into a company with a market value of over 100 billion US dollars! & amprdquo Yesterday, Wang Xing, the founder and CEO of Meituan.com, the largest e-commerce platform for life services in China, was still so heroic when interviewed by reporters.
This cutting-edge Internet, which is out of the old area of western Fujian, is by no means an idiotic dream. In the D round of financing at the beginning of this year, Meituan became the highest in cmnet & with a valuation of 7 billion US dollars. Ldquo unicorn &; Rdquo company. In the first half of 20 15, the transaction volume reached 47 billion yuan, the mobile transaction volume accounted for more than 95%, and the group purchase market share exceeded 62%. In terms of annual active buyers and order transactions, Meituan has become the second largest e-commerce platform in China after Alibaba.
How did a young student who stepped onto the gate of Tsinghua from Longyan No.1 Middle School climb the peak of e-commerce step by step, the legendary swordsman, and kill the Internet?
One is engraved with &; Ldquo lost nine times and won one&; What are the hidden characteristics and legendary entrepreneurial stories of rdquo's firm Internet pride?
Out of the county town ldquo geek rdquo
1995, 16-year-old Silla Wang Xing first got online at the post office &; Ldquo touched the world with your fingertips &; Since then, the magical charm of the Internet has planted a seed in this young man's heart.
Born in 1979, although Wang Xing's family is well-off, he has developed a good habit of being good at learning and thinking independently since childhood. When he was in primary school, he was exposed to radio with his friends. 1997 was recommended by Longyan No.1 Middle School to study radio in Tsinghua University Electronic Engineering Department.
During his college years, Wang Xing showed great interest in starting a business. He joined the Tsinghua Association of Science and Technology Entrepreneurs and became an active member of the Association. After graduation, I got a full scholarship and went to the University of Delaware to study for a master's degree. At the end of 2003, he resolutely interrupted his doctoral studies in the United States and returned to China to start a business.
Entrepreneurship leads the trend
When studying in the United States, Wang Xing found that SNS (social networking service) in the United States was very popular, but in this respect, the domestic market was blank.
In 2004, Wang Xing found his college roommate Wang Huiwen and his middle school classmate Lai Binqiang to join his business plan, and rented a house of 100 square meter near Tsinghua University to start his first business. The initial capital is 300,000 yuan, with Wang Xing accounting for the bulk. In the first few months, Wang Xing's team tried many projects and all ended in failure. At that time, Facebook, a social networking site in the United States, became popular, and Wang Xing's team tried to build a China version of the campus SNS website & mdash& ampmdash Intranet, which was officially launched at the end of 2005.
After many promotion campaigns, the number of intranet users exceeded one million in 2006. However, the fiery market has also attracted many competitors. In the end, because of financing difficulties, the team had to sell the campus network to Chen Yizhou (later renamed &; ldquoRenren.com &; rdquo)。 Although the first bucket of gold was dug, Wang Xing's team was dissolved in June 5438 +2006 10.
Subsequently, Wang Xing founded Fanbu.com .. but due to policy reasons, the website was closed. Six months after the launch of Fanfan.com, Wang Xing launched the SNS website for white-collar workers. But when Fanfan.com was shut down, Hainei, who used the same server, was also implicated, and his fate seemed to be joking with Wang Xing again and again.
Won. A thousand people scuffle &; rdquo
Opportunities are only reserved for those who are prepared.
20 10 On March 4th, Meituan.com was officially launched, becoming one of the earliest independent group buying websites in China. After the new model was introduced into China, it immediately set off an upsurge of the whole industry. The following year, thousands of group buying websites appeared. The explosive growth of group buying websites has finally triggered a bloody &; Ldquo thousand melee &; rdquo。 1. Group buying industry &; Eat small fish eats big fish. Finally, the remaining group buying websites started a fierce scuffle. The profitable group buying website launched a crazy advertising bombing in the first half of 20 1 1. Chess player Wang Xing didn't attend &; Ldquo burns money. War, put more resources on team building and merchant resource development.
In the cold winter of capital cooling, colleagues have begun to&; Ldquo braked & contracted, but Wang Xing staged &; Ldquo cornering overtaking &; Rdquo 2065438+At the end of 2002, Meituan. Com domestic group buying market share reached 30%, ranking first in group buying websites. In that year, the total transaction amount reached 5.55 billion yuan, and last year this figure became 46 billion yuan.
O2O expanded across the board.
Wang Xing is domineering and does not stop at the group buying industry &; Ldquo boss rdquo. Starting from 20 12, he extended Meituan.com's tentacles to many vertical fields such as movies, hotels and takeout, and expanded the territory and territory of O2O.
From & ldquo; Cat's eye movie &; rdquoto & amp; ldquo; Meituan Hotel &; Rdquo until the hottest &; Ldquo Meituan Takeaway &; Rdquo, under the leadership of Wang Xing,&; Ldquo, the territory of the great US Mission &; Rdquo officially surfaced. At present, for every three movie tickets sold nationwide, 1 ticket comes from &; Ldquo Cat's Eye Movie &; rdquo; Meituan Hotel was launched on 20 12. In the first half of 20 15, the transaction volume of hotel tourism exceeded 7 1 100 million yuan, making it the largest mobile booking platform in China. & ampldquo Meituan Takeaway &; Rdquo was officially launched in June 2003. 20 1 1. At present, it operates in more than 250 cities across the country, with more than 2.3 million orders per day and a market share of nearly 50%. It is the largest online takeaway platform in China & hellip& amphellip.
In & ampldquo20 15, we will achieve the goal of exceeding10 billion, formally establish the king position in O2O, and set a more ambitious trillion-dollar goal in 2020. This is a great cause! Consumers first, businesses second, employees third and shareholders fourth. All of us belong to this era of technology and internet. On this ordinary road, I hope everyone can be together, stick to their ideals, embrace change, let us forget the past and indulge in moving forward! & amprdquo This is the solemn oath issued by Wang Xing at the fifth anniversary annual meeting of Meituan.com on March 8th this year.
Xiongguan road is as iron as iron, and now it is still one step away from the beginning. We have reason to believe that we won the China last year. Top ten e-commerce figures &; Rdquo title, ranking in Fortune (Chinese version)&; Ldquo China 40 business elites under the age of 40 & Wang Xing, the eighth on the RDQUO list, will lead his team to continue to write new glories!
Original title &; Legendary entrepreneurial story of Wang Xing, son of ldquo Longyan: Building O2O Empire &; The above rdquo is the entrepreneurial inspirational story I compiled, hoping to bring you more positive energy.
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