1966, the Zhou family, an overseas Chinese, founded Dragonair in Hong Kong to operate jewelry wholesale business. In the early 1990s, Hong Kong Chow Tai Sang Jewelry Co., Ltd. was established by a joint venture between Dragonair and Zhou Heda, and developed into a diversified investment enterprise group. The huge market consumption potential of Chinese jewelry market attracts pioneer jewelry brands to enter. As a group enterprise integrating the production, wholesale and retail of jade ornaments, diamonds and gemstones, Chow Tai Sang Jewelry has also entered the domestic jewelry market. The group was established in Shenzhen on 1999-Shenzhen Zhou Dasheng Diamond Jewelry Co., Ltd., which is fully responsible for the operation, service and management of Chow Tai Sang Jewelry's domestic market. Since its establishment, Zhou Dasheng has been unswervingly committed to the promotion and dissemination of diamond culture, spared no effort to promote the brand value in all directions, and has shown its strategic ambition since it entered the domestic market. During this period, China's jewelry industry has also completed the transformation from quantitative expansion and extensive management to focusing on quality and building brands. Excellent brands represented by Chow Tai Sang Jewellery have comprehensively improved their own operation service management system and become the backbone of the industry development. Marked by its entry into the domestic market, Chow Tai Sang Jewellery has achieved a leap from the first vitality of a product-oriented enterprise to the second vitality of a characteristic service-oriented enterprise by virtue of its profound brand image precipitation, mature chain profit model, perfect franchise chain operation system, perfect training and supervision system, complete logistics distribution management, excellent customer service, excellent product quality, leading product design and development concept and strong resource optimization and integration ability! Adhering to the business philosophy of "love, reason and * * *", adhering to the "flying dragon strategy" of flying together with the great motherland, and under the guidance of the "customer delivers value" plan, Zhou Dasheng people have interpreted the purpose of taking consumers as the guide with outstanding wisdom and lofty aspirations, brought the chain monopoly operation to the extreme and won the trust of market consumption. The hard work paid off. The core business of the company has been involved in diamond jewelry processing, wholesale and chain operation, covering the whole industrial chain. The chain monopoly business is booming, and the chain operation business has been growing at a rate of not less than 35%, showing a strong development trend. Up to now, it has four production plants, four subsidiaries, 13 regional branches, 37 offices and more than 600 chain stores/cabinets, and its marketing network covers more than 200 large and medium-sized cities in 29 provinces and cities nationwide, with more than 2,000 employees. China's well-known trademarks, China's famous brands, and the first batch of 100 network famous enterprises in China electronic product quality supervision network are the true testimony of Zhou Dasheng people's full business wisdom and fighting spirit. In the future, Chow Tai Sang Jewellery will focus on the corporate core values of "Persisting in love, rationality and * * *", offer beauty to customers with sincere service and excellent innovation, pass on love, benefit shareholders and employees, win-win with partners, build a brand handed down from ancient times, build a jewelry empire, shine in China and prosper the world.