Business scope of jewelry store The business scope of jewelry store is jewelry retail.
The first kind of jewelry is called jewelry, gold and silver jewelry and so on.
Second, if it's not gold and silver jewelry, it's called handicrafts or daily necessities, not jewelry.
The third legal basis
National Economic Industry Classification of National Bureau of Statistics 20 1 1 Edition. There is only one explanation of jewelry in this book, that is, jewelry retail, without any detailed basis. The electronic version of this book can be seen on the website of the National Bureau of Statistics. Please check and confirm.
The main business models of jewelry stores are stone model, supermarket model, wholesale model and international model.
The stone model originated from the stone story in Guangzhou. At its peak, it claimed to have thousands of stores, but now it is developing in general.
The supermarket model originated in Dinghao, Guangzhou, with dozens of self-operated stores in Guangzhou, followed by Hangzhou 77 Animation, and developed to more than 500 in 20 15.
The distribution model originated from Guangzhou's popular beauty cosmetics. At its peak, it also claimed to have thousands of stores, but now it is developing in general.
International models originated from Beijing EMI, known as? International (group) company? , close.
Jewellery store 1, operation cheats of jewelry placement: Jewelry stores should pay attention to the placement of jewelry. In order to attract consumers' attention at the first time, we should pay attention to the following points: the placement of jewelry should not be too crowded, and we should make full use of space and match it with chic and ingenious; It's best to put the latest ornaments in an obvious position and explain them.
2, sales strategy: membership card system, consumption reaches a certain amount, you can get a membership card, you can enjoy discounts after shopping; Decline to bargain, jewelry prices are generally low, consumers are not sensitive to prices, there is no need to bargain; Special offer area, can be set? Student special? Or? Ten yuan special, five yuan special? , mainly to promote some overstocked accessories; Can you set a characteristic area? Korean jewelry? 、? Tibetan ornaments? 、? Blue calico ornaments? Area, etc. , highlighting characteristic management; Theme sales can further subdivide the behavior characteristics of consumers buying jewelry, and can be carried out according to different themes. Lover jewelry? 、? Birthday ornaments? 、? Charming headdress? 、? The act of love? And other combinations, each combination including a plurality of trinkets; Holiday sales, use? Valentine's day? 、? Women's day? 、? April Fool's Day? 、? Mother's day? 、? Ghost Festival? Festivals and other holiday sales.