The Development Course of A Dream of Red Mansions
1970, in the rainy suburb of Keelung in the north of Taiwan Province Province, three peasant teenagers from Muduixi in Changhua County set up a small living room workshop to process Taiwan Province jade articles on behalf of customers. They scrimped and saved, and under difficult circumstances, they started the preface of the bleak opening of "Stone". 1980, six small workshops merged to form a company. The company takes teamwork as its strategy, adopts the business model of * * * same materials, unified distribution, centralized management and division of labor, and firmly stands in the leading position in the industry. 1990, the company invested in the mainland, built a large-scale industrial workshop with consistent operation in Guangzhou, put it into production with the most advanced automation equipment, and quickly moved towards the world's first production scale. 1997, the company registered and established the service trademark "Stone" for the first time, announcing the birth of the first commercial brand in the gemstone industry in China. Stone Story Jewelry Co., Ltd. takes the brand of "Stone Story Story" as the center, comprehensively unites gem producers from Chinese mainland, Hongkong and Taiwan Province, implements the chain operation of horizontal division of labor and vertical integration, develops the radial industrial system surrounded by satellites, and completely transforms the rare gems that only princes and nobles can own since ancient times into the price level of ordinary people and shares them with the public. I also hope that through the carrier of the brand, this product with the most oriental characteristics will be promoted to every corner of the world, so that human beings can meet and become attached to stones in the reflection of returning to nature, and realize the wonderful encounter between man and nature in the expectation of returning to nature. Since 1998, stone story franchise stores have mushroomed all over the country. By 20 1 1, under the unified service standard, there are more than 1200 specialty stores in important locations in more than 30 provinces and cities across the country, with more than 10000 senior professional service personnel. Our company has advanced technology, excellent management and perfect CIS positioning. There are stone enterprise culture communication center, product research and development center, quality and technology testing center and employee education and training center. In 200 1 year, our company's "Stone" trademark was awarded by China Baoxie as a well-known trademark in China's jewelry industry. In 2002 and 2004, it passed ISO900 1 respectively. Wang O 1400 1 international management certification, was awarded the famous trademark of Guangzhou, Guangdong and China in 2006, and all indicators have performed well at home and abroad, which has been well received by consumers. Since 2003, our company has started a long-term investment plan. Based on China's mind and the macro world, we have invested heavily to establish the "Stone Story Industrial Park", which is located in Huadu Jewelry City, Guangzhou, covering an area of 130 mu with a construction area of 60,000 square meters. Its design and construction fully meet ISO international management standards, and it was successfully put into operation in 2005. The main products are: real stone jewelry, colorful jewelry, jade products, craft gifts, exquisite workmanship, noble and not expensive. It has an absolute leading position in the gem market in China. The park has fully realized computerized management and successfully introduced ERP and e-commerce systems. It is a leading enterprise in the gem industry to introduce intelligent network management. In 2009, our company made persistent efforts and innovated again, and grandly launched the world's first "Stone Story Mineral Garden", covering an area of 70 mu, consisting of underground mysterious treasures and above-ground open sesame. It is a beautiful park integrating popular science education, leisure tourism, sightseeing shopping, education and entertainment. It is a three-dimensional display of Chinese jade culture and has become an important tourist attraction in southern China. At the beginning of 20 10, stone story newcomers took over, and generations alternated, developing brand-name strategy in an all-round way. Mineral Park has been rated as AAAA national tourist scenic spot, and all major core cities in China have set up direct flagship stores, striving to meet the standards in management, performance and corporate image, and realize the listing of shares. 20 1 1 Deepen the famous brand strategy and implement the system reform. The original Guangzhou WorldCom Jewelry Co., Ltd. was officially renamed WorldCom Jewelry Co., Ltd., which enabled us to achieve a gorgeous turn from jewelry industry to jewelry industry, from regional companies to national companies!