Monthly rental fee: One is the individual seller plan, where you have to pay as much rent as you sell, and you have to pay Amazon $0.99 for each product you sell. The other is the professional seller plan, and the monthly rent for selling more is also fixed at $39.99.
Sales strategy:
Amazon's marketing activities are fully reflected on its website. Amazon's investment in marketing is also remarkable: for every 1 dollar, Amazon spends 24 cents on marketing and attracting customers, while traditional retail stores only spend 4 cents.
Amazon is committed to becoming the most "customer-centric" company in the world. At present, it has become an online retailer with the largest variety of goods in the world. Amazon and other sellers offer millions of unique new, refurbished and used goods.
Categories include books, movies, music and games, digital downloads, electronics and computers, home and gardening products, toys, baby products, groceries, clothing, shoes, jewelry, health and beauty products, sports, outdoor products, tools, and automobile and industrial products.
At the same time, it is easy to see the contents and news of other pages in each page, classify different commodities, and implement different marketing countermeasures and promotion methods for different electronic commodities.