Current location - Plastic Surgery and Aesthetics Network - Jewelry brand - Shang brand story
Shang brand story
China's silver jewelry making technology is highly respected all over the world. Exquisite silver jewelry can be traced back to the Shang and Zhou Dynasties, and wearing silver jewelry was a fashion among the royal nobles in the prosperous Tang Dynasty. In the Ming dynasty, the technology of making gold and silver by the court production bureau pushed the skills of past dynasties to the peak. During the Jiaqing period of the Qing Dynasty, several old court artists went to the countryside to run workshops, Chen's Silversmith Workshop, which was famous for its exquisite skills.

After years of operation, in 2003, the first pulse of Chenshi Yinfang was renamed as "Shenzhen Xindeyuan Jewelry Co., Ltd.". "Take faith as the foundation, govern enterprises by virtue, and establish diplomatic relations by fate"; And with superb technology, excellent quality and novel style, it sells well all over the country. Set up 16 branches and more than 5,000 terminal stores nationwide. It has won many awards such as "China Well-known Trademark", "International Famous Brand", "Top 500 Honest Enterprises in China" and "Top 10 Brands Most Satisfied by Consumers".

Head Chen wandered around fashion capital of the world, feeling the pulse of fashion, collecting gems from all over the world, recruiting senior designers and production elites, and after years of practice, he launched the brand of "Yinlingshi Fashion".

"Yinshang" is introduced to the market with the latest technology and novel style of silver inlaid with natural gems. In 20 10, Shenzhen Jewelry Fair, the largest jewelry exhibition in China, was a blockbuster. And spread in the national market at an alarming rate.

Silver collar jewelry is still fashionable, adhering to the excellent management style of the group, and becoming a fashionable high-end silver jewelry with "high quality, trendy and people-friendly" products.