It belongs to LVMH Group and was founded by Sotirio Bulgari in Rome on 1884. 1905, Via Condotti 10 Bulgari boutique in Rome officially opened. 1977, Bulgari's first generation of BVLGARI Bulgari watches officially came out. 2002/KLOC-official website shows that Bulgari's products mainly include: jewelry, watches, leather goods, accessories, perfume, theme hotels, etc.

In April 2020, the list of "50 Most Valuable Clothing Brands in the World in 2020" was released, and Bulgari ranked 27th. Serpenti's design focuses on snakeheads, inspired by Bulgari snakeheads from 1960 to 1970. The brand is the first to use this dangerous but fascinating animal feature as a design material. Products include necklaces, rings, bracelets, earrings, brooches, watches, bags and accessories.

Introduction of Bulgari design style;

Since the birth of 120 years ago, Bulgari has been famous for its bold design and unique style. The Bulgari family originated in Greece and became famous under the influence of Greek traditional style and Roman culture. The design style of Roman academic jewelry and the echo of Renaissance formed Bulgari characteristics.

Bulgari's jewelry, often with flexible and jumping colors as the essence, created a style of matching different colors of gems. The bold use of topaz, aquamarine, amethyst, coral, tourmaline and olivine in jewelry is amazing.

After the initial inspiration of generate, every piece of jewelry must be carefully carved by designers and craftsmen before it can become a classic jewelry. Bulgari has exquisite craftsmanship. In order to make the colored gems embedded in jewelry feel mellow and soft, it broke the tradition, improved the round convex cutting method popular in the East, innovated the peacock cutting method, and replaced faceted gems with round convex gems.

In addition, Bulgari also pioneered many new conformal cutting methods such as heart-shaped gemstone cutting, which had a far-reaching impact in the history of jewelry.

Refer to the above? Baidu encyclopedia-Bulgari