In the next 20xx years, the management team of Datong Film City, under the correct leadership of the general manager's office, will conscientiously implement the objectives, tasks and work guidelines formulated by the Municipal Bureau of Culture and Broadcasting and the company, closely unite around the company's leadership team, and focus on "how to do a good job in infrastructure construction quickly, economically and diligently, and create business performance". After nearly ten months' efforts, we have not only completed a lot of arduous infrastructure tasks in the shortest time.
First, do a good job in infrastructure construction quickly and economically.
At the beginning of the establishment of our infrastructure team in March this year, the existing venues only signed a lease agreement, and the layout of the entire theater only stayed in imagination. At that time, we were faced with a series of tasks, from drawing design, declaration and project establishment to team selection, material procurement, final construction, approval and opening, which were complex and arduous. In order to complete the goals set by the company on time, several of our comrades took the construction site as their home, gave up most of their rest time and stuck to the infrastructure site day and night. With the great attention and support of the company's main leaders, it took less than four months to complete the capital construction task of Datong Film City. Specifically, it has mainly achieved four points: "more, faster, better and cheaper".
1, duo. During the four-month capital construction period, several comrades of ours cooperated with Hangzhou Design Institute, contacted dozens of times, contacted more than a dozen construction teams from all walks of life, led nearly ten construction coordination meetings, independently purchased 8 pieces of raw materials with a total value of more than one million yuan, and sorted out more than 0/00 copies of materials involving seven government departments, including project construction, completion and opening. Their task is self-evident.
2. hurry up. The main contradiction in the capital construction of Datong Film City is that the task is heavy and the time is tight. In order to save one second for the project construction, we embody the principle of fast pace in everything we do. It only took 12 days to determine the interior decoration construction unit through fast and efficient bidding negotiation. Coordination should cut the gordian knot, go straight to the key and difficult problems in the project, and immediately come up with a plan and put it into action; Run the department to fast forward and fast out, in the shortest possible time to produce the most ideal effect; Even eating on foot is fast, saving more time for work. It is with this spirit that the whole infrastructure work can be completed ahead of schedule according to the requirements of the bureau leaders.
3. Very good. The quality of any construction project is always the first, not to mention that Datong Film City has been positioned at the first-class level in China from the beginning of its design. Therefore, not only the building materials and internal facilities used in the cinema are the best, but the most important thing is that we will pay close attention to the quality of the project from the date when the project starts, from whether the electrical circuit is constructed according to the drawings, whether the ground wall is smooth, whether the top pipeline meets the elevation requirements, whether the reinforced concrete meets the specifications, etc., and we will do all the on-site inspections, correct any mistakes, and never let go of any quality and safety problems. We can say responsibly that the project quality of Datong Film City can be above excellent.
4. province. On the basis of ensuring quality, how to save project funds and use the money on the cutting edge is the core issue. The budget for the infrastructure renovation project of Datong Film City is 3.729 million yuan. With the consent of the bureau leaders and company leaders, we have adopted the method of contracting by stages and purchasing large items by ourselves. By reducing intermediate links and negotiating pricing with various construction units, the actual cost is only 6.5438+0.99 million yuan, saving the country and the collective 6.5438+0.73 million yuan.
In the whole process of capital construction, the company's main leaders personally checked, participated in coordinating various relations many times, solved the most difficult and critical problems in time, effectively improved the progress of the project, and set an example for all our comrades involved in capital construction. It should be said that the successful completion and opening of Datong Film City embodies the hard work and sweat of the company leaders and our infrastructure personnel, which is the biggest highlight of the company's independent investment and construction after Lu Xun Film City.
Second, create business performance with diligence and self-confidence.
If infrastructure projects are like piling piles for towering buildings, then good business performance is a dazzling building. In the nearly five months since the trial operation of Datong Film City on July/KOOC-0/6, a total of 6,998 films were shown, with the audience exceeding/KOOC-0//KOOC-0/2,657, achieving a box office income of 26/KOOC-0/9,000 yuan, and the box office income (venue rent, facilities fee for lovers' seats, two film screenings, etc.). ). The revenue of the sales department in five and a half months was 490,433 yuan, accounting for 18438+05% of the box office results. Generally speaking, it is mainly reflected in four aspects: "diligence, strictness, strangeness and faithfulness".
1, diligent. As the saying goes, "everything is difficult at the beginning." Datong Film City, as a newly opened cinema in different places, is the first step of the company's forward-looking development, and all the work should be started from scratch. Several comrades in charge of our business, led by me, work from the morning meeting at 9: 00 a.m. to the end of the last movie in the afternoon 12, and always stand at the front line of our business, setting a good example for all new employees in the cinema.
2. Strict. The grass-roots employees of Datong Film City are all novices. Although I received some professional training, I still didn't have enough time and work experience. Therefore, to build a high-quality staff, we need to put forward strict requirements for them. For more than four months, we have been studying hard every day, from the employee code to the operation standard, from the dress behavior to the smiling service, we have done it in strict accordance with the standards and norms formulated by the company, and strive to be perfect in every link of business service and every employee. At present, the employees in all positions in the studio have mastered relevant business skills, and the service quality has been significantly improved. Smiling service and warm treatment have gradually become everyone's conscious action.
3, odd number. Shangyu is a county-level city with a small scale. To the north of Datong Film City is a newly developed business district with a small resident population. The Dida Cinema with 576 seats is next to us and has been in business for many years. If you want to take root here quickly and be recognized by local audiences, you must have a unique way of publicity and marketing. With the direct attention and support of the general manager's office, our management team cooperated with Wang Yue Jewelry, Centennial Spring Fitness Club, oppo mobile phone, Ping An Insurance and many other units in the first month after the official opening. Through various media publicity channels such as Shangyu TV Station, radio station, Shangyu Daily and Shangyu Forum, a series of special activities such as "Watch a blockbuster in 20 yuan", "Treasure Hunt on Valentine's Day", "Mid-Autumn National Day Special Package", "Jason Wu Fengyun", "Tian Tong Empire" and online movie package have been launched, which effectively condensed the audience's popularity and improved the economic benefits. We go to enterprises, schools and communities to distribute self-made advertising color pages. We never care about the timetable, nor do we complain. In particular, the "Twenty Dollars to Watch a Big Movie" activity, which lasted from mid-August to the end of1/kloc-0, was immediate, which made our audience number surpass Dida Cinema in one fell swoop and established the leading position in Shangyu film market.
4. letter. Good reputation and image are the foundation of enterprise's survival and sustainable development. Since its opening, Datong Studios has adhered to the goal of "striving for a first-class domestic cinema" put forward by the company's leaders, and made efforts to make the audience of our studios "come one, keep one" with five-star hardware facilities as a breakthrough, gradually expanding our basic audience group and producing good results. 1At the beginning of February, according to the company's requirements, we raised the ticket price by 5- 10 yuan, which was also recognized by the vast majority of the audience. On the basis of not affecting the number of people watching movies, the box office revenue has been significantly improved. According to statistics, the single-chip achievement exceeded10.5 million, including Di Renjie's Empire, Let Bullets Fly, the legendary swordsman, Resident Evil, Tangshan Earthquake and If You Are the One 2, among which Tangshan Earthquake was 334,000. The highest single-day box office score was 76,635 yuan.
At present, Datong has become a popular choice for Shangyu citizens to watch movies. Not only is our leading edge in Shangyu film market relatively stable, but the gap with advanced counterparts in the province is also narrowing. This is due to the correct decision and strong support of the company leaders, as well as the hard work of all employees and the concerted efforts of Qi Xin. Of course, we also have some shortcomings and deficiencies in our daily work, which need to be improved in future work. Next year, our Datong Film City will strive for the box office income of 10,000 yuan set by the company and strive to become a stable economic growth point in the process of the company's sustainable development.