Current location - Plastic Surgery and Aesthetics Network - Jewelry brand - 0 experience, how to engage in new media operations?
0 experience, how to engage in new media operations?
1. First, analyze whether you are suitable for new media operation. The most important thing is to have continuous content output ability. The content is either professional or interesting. Ability requirements: have a very professional knowledge reserve in a certain field and be able to publish professional articles; Familiar with professional software, such as photography and video production; Can write interesting articles, open your mind, or share your interesting experiences; The following are the video editing software I recommend: mobile phone editing software, computer editing software, and new media operation, that is, choose a field that you are most interested in, study it carefully, and then share your research content and opinions to let others know your opinions. 2. Content selection Content selection is the key to making new media, that is, content positioning. I suggest that you choose the fields that you are best at or interested in, such as beauty, clothing, jewelry, food, emotion, life and so on. , while boys choose technology and finance. But now I personally suggest that you can make some contrasting videos. After choosing the right field, find one or two well-done accounts, watch them do it, then imitate them and try to do it according to your own situation. The most important thing is persistence. Nothing can be done in one step. 3. Open your own account. Since you want to run new media, you should start to run your own accounts for a period of time, including Zhihu, Tik Tok and WeChat official accounts. Then, according to the operation situation and data analysis, we will continue to summarize and learn. Imagine when you accumulate more and more articles. These articles are all your works, which can best prove your working ability. I believe that after passing them, the probability of meeting will be greatly improved. Nowadays, the trend of new media is video, so it is suggested to be a common video tool for new media operation. Tools and websites needed for new media operation: 1, well-known self-media platform WeChat official account /i typesetting /PPT treasure /8, content and materials.