2009 China Jewelry and Jade Jewelry Guide
The company takes "honesty is gold, diligence is heaven" as the foundation of the enterprise, adheres to the enterprise spirit of "honesty, professionalism, unity and innovation", the enterprise purpose of "reputation first, customer first", the enterprise concept of "better lose 1000 yuan than lose 10000 yuan" and the enterprise goal of "striving for first-class management, creating first-class service and running a first-class enterprise", and insists on Scientific Outlook on Development. The enterprise has successively passed ISO900 1:2000 international quality management system, ISO140001:2004+0: 2004 environmental management system, GB/T 28001-200/occupational health and safety.
The enterprise has been rated as "civilized unit", "quality trustworthy unit" and "contract-abiding and trustworthy unit" in Wuhan for years. In 2005, it was rated as "National Gold Industry Star Enterprise", in 2008, it was rated as "Consumer Satisfaction Unit" in Hubei Province, and it was named as "Contract-abiding and Credit-abiding Unit in Hubei Province" by the provincial people's government. "Xinjin" brand jewelry is the first batch of "famous brands in China's jewelry industry" evaluated by China Jewelry and Jade Jewelry Industry Association. Won the title of "Hubei Famous Brand Product" in 200 1 and 2007, "Hubei Famous Brand Product" in 2002 and 2008, and "China Famous Brand Product" by AQSIQ in 2007.
Entering the store of New World Jewelry Company, the special services are very eye-catching: after-sales weighing platform, trade-in, old jewelry gold exchange, valet deposit, weighing hands, processing with supplied materials and jewelry appraisal. No matter what problems customers encounter, New World Jewelry can solve them one by one. There are also baby strollers, automatic drinking fountains, umbrellas and so on. Let customers enjoy five-star service in the store.
At the beginning of the establishment of the gold shop in the 1980s, enterprises realized that the weight of gold jewelry was accurate to milligrams, and customers could not figure out its weight, and the state did not clearly stipulate the after-sales service of gold jewelry. As a result, the company squeezed out tens of thousands of yuan in very tight funds, and took the lead in setting up an imported electronic balance platform in the same industry, so that customers can re-weigh on the spot after buying jewelry and buy it with confidence.
Since 1993, New World Jewelry has signed an agreement with Hubei Jewelry Quality Supervision and Testing Center Station, which will test all the company's jewelry one by one, put it on the counter for sale, and be responsible for the quality of the jewelry tested. So far, the station has detected more than one million pieces of jewelry, and none of the goods with quality problems have been put on the counter.
Since 1998, New World Jewelry has taken the lead in offering ten special services in Hubei market, such as exchanging gold, platinum and K gold jewelry at will, collecting and exchanging old jewelry, processing with supplied materials, ring sizing, special ordering, cleaning old jewelry, re-weighing for free, renewing old ones as new ones, making up missing parts and depositing money on behalf of customers, which has won unanimous praise from our customers. In 2002, the company introduced innovative service measures that gold, platinum and diamond jewelry can be returned and exchanged within one week if they are not satisfied, breaking the industry practice that "jewelry is a high-grade commodity and will not be returned once it is sold".
The state stipulates that the error of gold and silver jewelry can be plus or minus 0.0 1, but the error of jewelry sold by the company to customers should be "+"to prevent "-". When collecting and redeeming old jewelry, the cashier is absolutely not allowed to suppress the color. For "Xinjin" brand jewelry, the company promises free cleaning and maintenance for life. The company has invested one million yuan in after-sales service every year, so it has won great trust from consumers. 1999, New World Jewelry produced the first Wuhan "May 1st Labor Medal" in Wuhan gold jewelry industry. At present, the company has only two model workers in Wuhan, one national technical expert 1, and three national excellent salesmen in the after-sales department.
In terms of product technology, the company insists on independent innovation and takes the road of differentiated and personalized brand development. The company has thousands of gold bracelets without welding powder back cover technology; The third side shading treatment process of bracelet invented by independent innovation; The national patent registration of shoulder ring imitates the hydraulic ring shape of Rolex watch; A series of patented technologies, such as the national patented product-the second generation fashion hollow plate chain, meet the psychological needs of consumers at different levels.
Tracking new demand, catching new selling points and creating new bright spots are important ways for New World Jewelry Company to win. The enterprise pays attention to the integration and utilization of resources, and maintains close long-term strategic cooperation with the World Gold Council, the International Platinum Association, the International Diamond Promotion Center and the Jewelry College of China Geo University. Every year, we launch fashionable new models and new products in Wuhan market to adapt to the international trend, and strive to provide honest and high-quality services so that customers can fully enjoy humanized services while shopping.
2009 China Jewelry and Jade Jewelry Guide