English name: CHANEL
Country: Paris, France
Date of establishment: 19 10 year.
Founder: coco chanel.
Current Designer: Karl karl lagerfeld.
Product series: advanced uniforms, advanced women's wear, perfume, cosmetics, skin care products, shoes, handbags, glasses, watches and jewelry.
Coco chanel, the founder of Chanel, whose original name was "Gabrielle Bonheur Chanel", 1883 was born in Overwien. When Miss Chanel was 6 years old, her mother died and her father left her and four other brothers and sisters. From then on, she was brought up by menstruation and entered a monastery school as a child, where she learned a needlework. When Miss Chanel was 22 years old (1905), she became a singer in a coffee shop and took the stage name "Coco", making a living by singing in different karaoke bars and coffee shops. During this career, coco chanel made two regular customers and became their lovers. One was a British industrialist, and the other was a rich officer. Making friends with dignitaries enabled coco chanel to open his own shop economically.
19 10, coco chanel opened a women's hat shop in Paris. Miss Chanel used her extraordinary sewing skills to sew one hat after another with simple and charming style. Miss Chanel's two lovers introduced her to many famous guests. At that time, ladies were tired of fancy decorations, so hats designed by Chanel were like fountains to them. In a short period of one year, Miss Chanel's business is booming, so coco chanel moved her shop to the more fashionable Cambon Street, which is still the headquarters of Chanel. Making hats can never satisfy coco chanel's ambition of fashion career, so she entered the field of haute couture. 19 14, two fashion shops were opened in coco chanel, and the fashion brand "Chanel" with far-reaching influence on later generations was formally born.
In the 1920s, Miss Chanel designed many innovative styles, such as warp-knitted sailor skirts, little black dresses and stand-up suits. In addition, coco chanel drew inspiration from men's clothing, which added a little masculine flavor to women's clothing and changed the luxury and fashion of women's clothing in that year. For example, the Chanel women's collection has added a suit jacket style and boldly launched Chanel women's pants. Don't forget that in the 1920s, women only wore skirts!
Coco chanel's series of creations have brought great changes to the history of modern fashion. Coco chanel made many friends with poets, painters and intellectuals because of his unique views and rare talents on fashion aesthetics. Among her friends are Picasso, a master of abstract painting, and jean cocteau, a French poet and director. Coco chanel era is the golden age of French fashion and art development.
In addition to fashion, Chanel also launched the famous chanel no.5 perfume at 1922. Chanel no.5 perfume bottle is a square glass bottle with art deco flavor. Chanel no.5 is the first perfume named after a designer in history, and the "double C" logo also makes this perfume the most profitable product in the history of CHANEL) el, and it will last forever in the eternal corridor of time! Until now, chanel no.5 perfume is still the key promotion product on Chanel official website. Nicole Kidman's advertisement as the spokesperson of chanel no.5 perfume is even more classic.
In 1930s and 1940s, when World War II broke out, coco chanel closed his shop and took refuge in Switzerland with his beloved Nazi officers. 1954, she returned to France and Chanel made a comeback. With her simple and natural style, Miss coco chanel quickly captured a group of Parisian ladies. Tweed coats and bell bottoms are all works of coco chanel in the post-war period. Chanel brand has become the most brilliant in French fashion history. Chanel's design has always maintained a simple and noble style, using tartan plaid or Nordic geometric printing, tweed and other fabrics, comfortable and natural. After coco chanel died 197 1 year, the famous German designer karl lagerfeld became the soul of Chanel brand.
Since 1983, "Lafayette" karl lagerfeld has been the chief designer of Chanel, pushing Chanel fashion to another peak. Another interesting thing to mention is that the Chanel brand was founded nearly 90 years ago and has never made men's wear. In the autumn/winter collection of 2005/2006, there are only a few men's wear.
The effect of this brand is ok, but the price is a bit expensive and the cost performance is relatively low. In fact, the formulas of many foreign brands are very unsafe. The so-called test only involves 30 people, but the entry threshold in China is very low. Only when there are big-name stars in China, the publicity fee, advertising fee, customs duty and currency exchange rate of a small bottle of things add up to only a few hundred dollars, and the ingredients are not necessarily safe. This is also the reason why many people start to get worse after stopping using big-name cosmetics. What about Chanel? How is Chanel? In particular, Japanese skin care products, the ingredients of which are not disclosed, contain a lot of hormones and heavy metals, which can make great changes to the skin in a short time. Why does it work so fast? Because the hormones and heavy metals inside corrode the skin on your surface, the epidermis falls off, and the skin inside is of course bright and white. Over time, your skin will become more and more sensitive. Now some domestic brands are doing very well, and some have passed the national safety inspection. Now many girls are slowly switching to domestic cosmetics. For example, the more famous brands are pleasant grass, comfortable and so on. These domestic brands are cost-effective and guaranteed to be used. Of course, there are other better brands, but I'm still not sure.