On the first day of the ambush, as agitated as the temperature, after the epidemic stabilized, one after another could not help but want to fly in place. The travel party buys funds, and fashionistas are forced to close down for half a year.
Fortunately, the familiar life is gradually returning to restart. The restaurant bar KTV has finally opened, and the smell of popcorn in the cinema will make you fat again. After watching the beautiful photos of Cecilia Boey punching Disney, fashionistas finally couldn't sit still.
Where to punch in, what to wear, what makeup to wear ... are you a little rusty after half a year's suspension? How can I win the first battle when I come back from Jianghu? After seeing your paws scratching your heart, COCO decided to make a move.
This year, Fashion COSMO invited Justin, Cecilia Boey and Zhou Yutong as trend stars, as well as a trend exploration group composed of industry experts Bo, Cheng, Mr. Jiang Nan BoyNam, Jerry Lee nic and Wei Lai. * * * We have revealed and discussed three major fashion trends together, and wish you success in the first show of Vanity Fair this summer (in alphabetical order).
Come on, let's take this 2020 fashion COSMO“look style Visual Award "focusing on the trend of" having a future "as an example.
Fashion skills
Green future
As the saying goes, if you want fashion innovation, you have to be a little green. However, the "green future" in this summer's trend is not just color.
The discussion on "sustainable fashion" has lasted for nearly 60 years, which is attributed to the popularity of fast fashion, which makes it like to mention the current topic C in the fashion circle.
According to the Research Report on Sustainable Consumption in China, over 70% of consumers in China have a certain awareness of sustainable consumption, and the green and low-carbon minimalist lifestyle has become the "fashion label" of Generation Z, and environmental protection measures such as recycling, fur ban and packaging transformation are becoming more and more common. In this process, more and more designers and brands combine the aesthetics and functionality of fashion products, which makes sustainability collide with fashion industry and attracts people's attention.
Green leads fashion, and fashion leads life. The "green" flop of fashion COSMO will become the main trend of the fashion industry for a long time to come, and the fashion industry is moving towards a sustainable future. Cecilia Boey, the founder of Trend Star, and members of the Trend Discovery Group also have a wave of fashion highlights and personal demonstrations about the "green future" as your "fashion testing center" this summer.
"Green Future" Trend Menu Recommendation
Reverse three-panel update chuck 70
This summer, converse will mix recycled waste cotton with pure cotton, and bring a brand-new three-piece Renew series based on the classic Chuck 70. The uppers and laces are made of partially recycled cotton and polyester fibers, and the macaroon color scheme combines environmental protection materials with classic shoe types.
Gucci-a collection far away from the hubbub
ECCO-EXOHIKE W climbing women's shoes series
Break through the traditional craft, constantly challenge the existing technology, through DRITAN? Water-saving technology, using the moisture of leather itself to save water, each leather can save about 20 liters of water. ECCO believes that water-saving tanning technology is an important step of environmental sustainable development.
Fashion skills
Guo Chao future
Have you ever squatted in Yeezy with a mobile phone, or queued up all night just for one supreme? If you want to win this summer, it's time to say goodbye to these routines.
Step on one hundred yuan, China Li Ning, "China Chic" is the second key word to unlock COCO. According to the China Consumer Trend Index Report released by Nielsen 20 19, 68% of China consumers prefer to buy local brands, and 62% of them said they would buy foreign brands, but China brands are still their first choice.
The fatal attraction of "National Tide" is not only the warmth and kindness brought by these brands when they accompany us to grow up, but also the integration of China cultural symbols and street elements in the design, which has given China a new life in traditional aesthetics today. Archaeology and worship of "national tide" are also people's longing for the revival of traditional culture, and also the way for young people, as the main consumers, to gain self-identity.
Here comes the question: How to play "The Tide and the Future"? Justin, the founder of the trend star, and six members of the trend exploration group have prepared the key points of this party for you.
"National Tide Future" Trend Menu Recommendation
TWOEX2-Tx coordinate printing classic short sleeves
As the first summer item of TWEEX 2 brand, this classic T-shirt is designed with street simplicity, which is in line with the trend of contemporary youth. As a classic design in the store, it will also become a continuation of the foundation, showing the brand concept of dare to think, dare to do and dare to create, and expressing the attitude of challenge and pursuit of the unknown.
NPC- Prosperity and Loneliness Series Crown Graffiti Hat
NPC pays attention to the novelty and creativity of design, and expresses its active pursuit and love for life. This series uses ice cream color, graffiti crown and other elements, hoping to convey the attitude of loving yourself and being yourself. Don't be afraid to be different from others. Life is colorful and fearless.
Electronic girl ripple liquefied gem necklace
YVMIN is full of artistic temperament, and captures outstanding and exquisite creativity in the flash of inspiration. Electronic girl jewelry series combines traditional cultural elements, expresses emotional jewelry with vibrant purple gems and rapidly liquefied metal forms, and explores the infinite possibilities of design.
Fashion skills
Science and technology future
1968 When "200 1 A Space Odyssey" was released, portable TV and PDA were just the imagination in science fiction movies, and now they have become our daily life. With the space of imagination, creativity is possible, and fashion is not absent.
Some high-tech fashionistas don't even realize this. The new technology of Bluetooth headset and running shoes can restore foot shape, monitor heart rate and correct running posture. Seamless textiles that are highly fitted to human body can significantly improve people's sports performance; Compared with animal fur and artificial fabrics, craft fabrics are evaluated as "humanized and environmentally friendly" materials-low environmental pollution and cost saving.
Since the birth of smart wearable products, it has been innovating at the same speed. From ordinary people's smart watches and rings. , to a wide range of applications in military, industrial and medical fields, and even spacesuits are integrated with wearable technology. On the show floor, smart wearable devices have always been the darling of fashion trendsetters. With the blessing of technology buff, can everything be fashionable or a dream?
"Technology Future" Trend Menu Recommendation
Montblanc-wireless smart headset light gray
Montblanc brand's first wireless smart headset has active noise reduction technology, advanced technology to achieve high-quality sound effects, ergonomic design to make it more comfortable to wear, Google Assistant to achieve a more personalized instant experience, with voice activation control and command functions, in order to pursue ideal comfort, powerful functions and high-quality sound effects.
TAG Heuer Networked Smart Watch
The connected smart watch is an indispensable member of TAG Heuer's omni-directional digital ecosystem, aiming at adapting to various life scenes and sports performances. The interactive design of products has been greatly improved, which is intuitive and easy to use in daily life and sports, and interprets the brand essence of TAG Heuer in a new way, creating unlimited possibilities for future innovation. "
COVEN garden-beaded dress skirt
Environmental protection special viscose fiber is adopted, and color masterbatch with ultraviolet absorption function is specially added in the dyeing process of embroidery thread to absorb ultraviolet rays. The stronger the ultraviolet ray, the deeper the color of the dress skirt will become, creating beauty with technology.
In the process of China's transformation from a big manufacturing country to a big brand country, green, national trends and science and technology are new opportunities that the fashion industry must seize. Fashion COSMO believes that more creative innovation will bring more imagination to the future and shape a better fashion life.
Fashion COSMO/ Sina Weibo/Douban /gi phy/ Oriental IC
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