First of all, can I say something? Zhou Jinsheng? The origin of. Founder Li Zhihua applied for trademark registration in Hongkong, but was rejected. Zhou Shengsheng? Accusations and objections are based on the suspicion of copying one's own trademark. According to Zhou Jinsheng, the applicant's surname is Li, and? Zhou? Words have nothing to do with this. Zhou Shengsheng? And then what? Zhou Jinsheng? Very similar in vision and hearing. Both companies are engaged in gold shop business, and Zhou Jinsheng's applicant obviously wants to use the similarity of the two trademarks to deceive the public. According to the laws of Hong Kong at that time, the Hong Kong Trade Marks Registry ruled that? Zhou Jinsheng? What does the vision and hearing of a trademark have to do with? Zhou Shengsheng? Similarly, it is easy to confuse consumers. Zhou Jinsheng? The purpose of the applicant is to use the goodwill and reputation of his opponent to increase the sales of his goods, so it is ruled that? Zhou Shengsheng? The opposition put forward by Fang is valid.

According to Qixinbao, Zhou Jinsheng's entity company has changed its name many times. In 2007, it was named? Shenzhen Ma Yin Jewelry Co., Ltd.? The following year, it was renamed? Shenzhen Bailong Jewelry Co., Ltd.? , 2065438+changed its name to? Shenzhen Zhou Jinsheng Jewelry Co., Ltd.? . However, frequent company name changes and trademark disputes did not affect Zhou Jinsheng's pace of opening a shop. Zhou Jinsheng has opened many branches all over the country. However, due to such rapid expansion, the level of many franchise stores is mixed. A reporter reported that in Hangzhou Baima Jewelry Market? Hong Kong Zhou Jinsheng? The business in the store is deserted, and the booth on the left side of the store is being broadcast live. Because the price is too low, the anchors are questioned a lot during the live broadcast. Some netizens suggested? Is the ornament real? ? How did the anchors react? We're not out there. We are Zhou Jinsheng, the spokesman of Kristy Yang, a Hong Kong star. At the marked price of 1000 yuan/counter price, one loses three. Did the fake diamond anchor feed you? Waiting to be sent away, fooling consumers.

Zhou Jinsheng? In order to expand the brand's popularity, he spent a lot of money to sign a contract with Kristy Yang, a Hong Kong actor, as a spokesperson. He also chartered a plane to promote the brand at Shenzhen Jewelry Fair, and also sponsored it exclusively? Are you Lee? The tenth anniversary concert. Besides? Zhou Jinsheng? The minimum joining fee 1000 yuan/year is cheaper than some tea shops. Moreover, franchisees may not be able to get the goods through Zhou Jinsheng's channels, but they can find the goods themselves. The goods need to be appraised by Zhou Jinsheng before being put on the shelves, and the head office collects appraisal fees.

The fake diamond incident sounded the alarm for the fast-growing Zhou Jinsheng, hoping to strengthen brand monitoring in order to be worthy of consumers' love.