The reasons why gold is cheap in China jewelry are as follows:

Traditional design style: Compared with the international fashion trend, the design style of gold ornaments in China is conservative and traditional, and there is not much innovation and breakthrough. This has led to a low degree of competition in the Chinese jewelry market, and the price is naturally relatively low. Moreover, due to the decentralized demand of jewelry market, jewelers have higher requirements for the production of all kinds of gold ornaments, so the resources for mining gold and producing gold ornaments in China are limited, which also limits the creative design and quality improvement of gold ornaments products, thus affecting the room for the improvement of gold ornaments prices.

Low production cost: The production cost of China gold ornaments is relatively low, which promotes the decline of gold price to some extent. First of all, Chinese jewelry enterprises have lower labor costs and have certain advantages in hiring labor. Secondly, there are many traditional genetic technologies and processes in China, which not only reduce the R&D cost of enterprises, but also improve the production efficiency. In addition, the domestic supply of raw materials for gold ornaments is sufficient, which also reduces the cost.

Low gold content: The gold content of China gold is relatively low, generally between 37.5% and 99.9%, with an average content of about 90%. Compared with the international standard of 99.99%, it is obviously low. This is an important reason for the low price of gold in China. In addition, domestic imports of gold bars and gold bars are less, which also limits the purchase channels of jewelry enterprises and their ability to adjust market prices.