E-commerce agency operation means that traditional brand enterprises entrust professional e-commerce service providers by contract to provide some or all e-commerce operation services or network marketing services for enterprises.

E-commerce agency operations mainly serve traditional enterprises that want to be e-commerce, help them open stores on e-commerce platforms, and provide professional services for agency operations, accounting for the majority; Of course, there are also a few similar to traditional channel agents, just acting as network channel agents, buying out goods directly and opening stores after obtaining authorization;

Second, what do e-commerce agents mainly do?

E-commerce agency operation relies on the data of various e-commerce platforms and professional data analysis systems (tools), effectively helping traditional enterprises to make good e-commerce business planning, assisting traditional enterprises and offline brands to reposition online customer groups (analyze users), optimizing product supply chain (optimize products), determining long-term strategic objectives of e-commerce development (set operational objectives), and designing home pages, classified designs, product details pages and activities (online display) according to brand style and copywriting planning.

According to the operational objectives, plan promotion (paid promotion and drainage), plan activities (activity drainage) and plan short video live broadcast (content drainage) to help enhance consumers' cognition and transformation (promotion transformation).

Combined with the characteristics of enterprise products, effective channel resources are screened, and corresponding prices and corresponding market strategies are formulated.

Third, the relationship table between e-commerce agency operation and traditional enterprises

Next notice: I'll tell you about the pit of agency operation. Welcome to reply and interact with me.