1. China Gold is the only central enterprise in the gold industry in China, mainly engaged in the survey and design, resource development, product production and sales, and general project contracting of non-ferrous metals such as gold, silver, copper and molybdenum. The full name of China Jewelry Import and Export Corporation is China Jewelry Import and Export Corporation, which is mainly engaged in the import and export business of all kinds of jewelry.

2. Among the gold products of the same quality, the price of China gold is relatively high, but the product quality is guaranteed, and it has a high brand awareness and reputation. In order to increase market share, Chinese jewelry needs to improve the cost performance of its products to attract more consumers.