In addition, Chow Tai Fook's design is very fashionable and novel, and young people like to buy more, so the price will naturally be higher. But Lao Fengxiang's design is traditional and unpopular with young people, so the price will be lower than Chow Tai Fook's.
In fact, from the price point of view, Lao Fengxiang's ordinary gold is in the middle level in the market, neither expensive nor cheap, but if it is a one-price gold, many brands are more expensive now, and Lao Fengxiang is no exception. In fact, the gold pricing of these jewelry brands has its own brand positioning considerations. High price means high brand awareness, high market share and consumer recognition. But when choosing gold ornaments, you still have to choose according to your own needs.